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Integrate ActiveCampaign with Ecwid by Lightspeed to automate your work

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1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

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Zapier makes it easy to integrate ActiveCampaign with Ecwid by Lightspeed - no code necessary. See how you can get setup in minutes.

Select a trigger from ActiveCampaign

A trigger is an event that starts your Zap and runs the workflow. For example, with ActiveCampaign, a trigger could be "New or Updated Custom Object Record."

A trigger is the event that kicks off your automated workflow.

Setup an action from Ecwid by Lightspeed

An action is what takes place after the automation is triggered. For example, with Ecwid by Lightspeed, the action could be "Create Customer."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected ActiveCampaign to Ecwid by Lightspeed

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Triggers and actions are the main components of every automated workflow.

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Set up your first integration

Quickly connect ActiveCampaign to Ecwid by Lightspeed with a Zapier template.

Our most popular template

Add new Ecwid customers to ActiveCampaign automations
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Ecwid by Lightspeed + ActiveCampaign
Add Ecwid abandoned cart customers as ActiveCampaign contacts and add to an ActiveCampaign automation
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Ecwid by Lightspeed + ActiveCampaign
Create or update ActiveCampaign contacts for new paid orders in Ecwid by Lightspeed
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Ecwid by Lightspeed + ActiveCampaign
Manage new abandoned carts in Ecwid by Lightspeed with subscribe or unsubscribe contacts from list in ActiveCampaign
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Ecwid by Lightspeed + ActiveCampaign
Create or update ActiveCampaign contacts from new Ecwid by Lightspeed orders
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Ecwid by Lightspeed + ActiveCampaign
Create customers in Ecwid by Lightspeed for new or updated contacts in ActiveCampaign
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ActiveCampaign + Ecwid by Lightspeed

Add new Ecwid customers to ActiveCampaign automations

Ecwid by Lightspeed + ActiveCampaign

Add Ecwid abandoned cart customers as ActiveCampaign contacts and add to an ActiveCampaign automation

Ecwid by Lightspeed + ActiveCampaign

Create or update ActiveCampaign contacts for new paid orders in Ecwid by Lightspeed

Ecwid by Lightspeed + ActiveCampaign

Manage new abandoned carts in Ecwid by Lightspeed with subscribe or unsubscribe contacts from list in ActiveCampaign

Ecwid by Lightspeed + ActiveCampaign

Create or update ActiveCampaign contacts from new Ecwid by Lightspeed orders

Ecwid by Lightspeed + ActiveCampaign

Create customers in Ecwid by Lightspeed for new or updated contacts in ActiveCampaign

ActiveCampaign + Ecwid by Lightspeed

Create or update ActiveCampaign contacts for new customers in Ecwid by Lightspeed
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Ecwid by Lightspeed + ActiveCampaign
Add new paid orders from Ecwid by Lightspeed to automation in ActiveCampaign
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Ecwid by Lightspeed + ActiveCampaign

Make work flow with AI

Level up your ActiveCampaign to Ecwid by Lightspeed integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

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Frequently Asked Questions about ActiveCampaign + Ecwid by Lightspeed integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with ActiveCampaign and Ecwid by Lightspeed

How do I integrate ActiveCampaign with Ecwid by Lightspeed?

To integrate ActiveCampaign with Ecwid by Lightspeed, you can use third-party automation tools like Zapier. We allow you to set up triggers in Ecwid, such as a new order or a customer update, which can automatically initiate an action in ActiveCampaign like adding a contact or updating a deal.

Can I automate email campaigns with ActiveCampaign using Ecwid data?

Yes, automating email campaigns is possible using Ecwid's triggers. For example, when a customer makes a purchase on your Ecwid store, this can trigger an action in ActiveCampaign to send out welcome emails or follow-up messages.

What types of triggers are available when integrating with Ecwid by Lightspeed?

We support a variety of triggers from Ecwid, including 'New Order', 'Updated Customer', and 'New Product'. These triggers allow you to automate tasks seamlessly in ActiveCampaign, such as updating customer information or sending order confirmation emails.

Are there any prerequisites for setting up the integration between ActiveCampaign and Ecwid?

Before setting up the integration, ensure that you have active accounts with both ActiveCampaign and Ecwid. Additionally, you'll need admin permissions to access necessary API keys and other integration settings within both platforms.

How do I manage customers across platforms after integrating ActiveCampaign with Ecwid?

Once integrated, any new customer in your Ecwid store can automatically be added to your ActiveCampaign contact list. You can manage segments based on their purchase behavior or engagement history directly from within ActiveCampaign.

What kind of actions can be automated through this integration?

With the integration setup, actions such as adding new contacts in ActiveCampaign whenever there's a new order in your Ecwid store or updating contact details when there's a customer profile change can be automated effortlessly.

Is it possible to segment contacts in ActiveCampaign based on their shopping behavior in my Ecwid store?

Yes, by utilizing triggers like 'Product Purchased' from your Ecwid store, you can create segments or tags within the ActiveCampaign platform that reflect specific buying behaviors and preferences.

Connect ActiveCampaign and Ecwid by Lightspeed to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

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Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

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Resolve incidents faster with automation

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Connect ActiveCampaign and Ecwid by Lightspeed to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Custom Object
  Required
- Trigger Events
  Required
Trigger
Instant
Try It
- Task Type (Optional)
Trigger
Instant
Try It
New Automation Webhook
Triggers when an automation sends out webhook data. To add a webhook in ActiveCampaign, navigate to your Automations section, add or edit an automation, and create a new "Webhook" action.
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It

- List
  Required
Trigger
Instant
Try It
New Deal Note
Triggers when a new deal note is created.
Trigger
Instant
Try It

New Deal Added or Updated
Triggers when a new deal is created or existing deal is updated.
Trigger
Instant
Try It
- List
  Required
- Importer_note
Trigger
Instant
Try It
- List
  Required
- Skip Unsubscribe Events
- Importer_note
Trigger
Instant
Try It
- Name
  Required
- Website
- Owner
Action
Write
- Account ID
  Required
- Name
  Required
- Update Only
  Required
- Account Owner
- Website
Action
Write
- Title
  Required
- Value
  Required
- Owner
- Currency
  Required
- Pipeline
  Required
- Stage
  Required
- Account
- Contact Email Address
Action
Write
- Automation
  Required
- Automation Run
  Required
- Contact ID
  Required
Action
Write
- Contact ID
  Required
- Account ID
  Required
- Job Title
Action
Write
- Contact ID
  Required
- Subscriber Email
  Required
- Action
  Required
- Existing Tags
- Tags
Action
Write
- Custom Object
  Required
- Record ID
- External ID
Action
Write
- Title
  Required
- Value
  Required
- Owner
- Currency
  Required
- Pipeline
  Required
- Stage
  Required
- Account ID
- Contact Email Address
- Description
Action
Write
- Task ID
- Title
  Required
- Contact ID
  Required
- Note
  Required
- Due Date
  Required
- End Date
- Task Type
  Required
- Assignee
Action
Write
- Action
  Required
- List
  Required
- Contact ID
  Required
- Subscriber Email
  Required
Action
Write
- Request Method
  Required
- Request URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Request Body
Action
Write
- Account ID
  Required
- Email Address
- Phone Number
Action
Search
- Title
  Required
- Contact Email Address
Action
Search
- Deal Task Title
  Required
- Deal ID
  Required
Action
Search
New Abandoned Cart
Triggered when a customer leaves an online store without making a purchase.
Trigger
Scheduled
Try It
- Payment Status
- Fulfillment Status
Trigger
Scheduled
Try It
- Payment Status
- Fulfillment Status
Trigger
Scheduled
Try It
- Payment Status
- Fulfillment Status
Trigger
Scheduled
Try It
- Name
  Required
- Coupon Code
  Required
- Discount
- Discount Type
- Status
- Launch Date
- Expiration Date
- Total Limit
- Uses Limit
- applicationLimit
- Order Count
- repeatCustomerOnly
- catalogLimitProducts
- catalogLimitCategories
Action
Write
- Name
  Required
- Product Price
  Required
- Product SKU
- Description
- Product Quantity
  Required
- Product Weight
- Enabled
- Unlimited
- Compare To Price
- Is Shipping Required
- Warning Limit
Action
Write
- Product ID
  Required
- Link on your image
  Required
Action
Write
- Keywords
- Order Number
- Vendor Order Number
- Email Address
- Customer ID
- Payment Status
- Fulfillment Status
- Agreed to receive email marketing
- Referer ID
- Product ID
  Required
- Coupon Code
- Total From
- Total To
- Created From
- Created To
- Updated From
- Updated To
- Payment Method
- Shipping Method
Action
Search
- Keyword
- Name
  Required
- Email Address
- Group ID
- Minimum number of order a customer placed
- Maximum number of order a customer placed
- Agreed to receive email marketing
- Created From
- Created To
- Updated From
- Updated To
- Customer's Password
- Customer group ID
Action
Search or write

- Custom Object
  Required
Trigger
Instant
Try It
New or Updated Account
Triggers when a new account is added or an existing account's details are updated.
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- Task type
Trigger
Instant
Try It
New Deal Task
Triggers when a new deal task is created.
Trigger
Instant
Try It
- Importer_note
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- Event
  Required
- Tag
Trigger
Instant
Try It
- Account ID
  Required
- Name
  Required
- Website
Action
Write
- List
  Required
- Account ID
  Required
- Email Address
- First Name
- Last Name
- Full Name
- Phone Number
- Tags
- Organization Name
- Job Title
Action
Write
- Automation
  Required
- Subscriber Email
  Required
Action
Write
- Email Message
  Required
- List
  Required
- Name
  Required
Action
Write
- Account ID
  Required
- List ID
  Required
- Note
  Required
Action
Write
- Task ID
- Title
  Required
- Contact ID
  Required
- Note
  Required
- Due Date
  Required
- End Date
- Task Type
  Required
- Assignee
Action
Write
- Contact ID
  Required
- Deal ID
  Required
- Role
Action
Write
- Deal
  Required
- Note
  Required
Action
Write
- Account ID
  Required
- Title
  Required
- Value
  Required
- Currency
  Required
- Owner
- Pipeline
  Required
- Stage
  Required
- Account
- Contact Email Address
- Status
- Description
Action
Write
- Event Key
  Required
- Event Account ID
  Required
- Event Name
  Required
- Event Value
- Contact Email Address
Action
Write
- Name
  Required
Action
Search
- Contact Task Title
  Required
- Contact ID
  Required
Action
Search
- Title
  Required
- Email Address
Action
Search
- Email Address
Action
Search
- Email Address
- Agreed to receive email marketing
Trigger
Scheduled
Try It
New Paid Order
Triggered when a new paid order is placed (with line item support).
Trigger
Scheduled
Try It
New Product
Triggers when a new product is created.
Trigger
Scheduled
Try It
- Email Address
- Customer's Password
- Customer group ID
- Name
  Required
Action
Write
- Email Address
- Payment Status
- Fulfillment Status
- Name
  Required
- Product Price
  Required
- Product Quantity
  Required
- Product SKU
- Product Weight
- Payment Method
- Total
- Tax
- Order Comments
- Shipping Rate
- Shipping Person Name
- Shipping Method Name
- Shipping Person Company Name
- Shipping Person Street
- Shipping Person City
- Shipping Person Country Code
- Shipping Person Postal Code
- Shipping Person State Code
- Shipping Person Phone
- Billing Person Name
- Billing Person Company Name
- Billing Person Street
- Billing Person City
- Billing Person Country Code
- Billing Person Postal Code
- Billing Person State Code
- Billing Person Phone
- Subtotal
- Payment Module
- customerTaxExempt
- customerTaxId
- customerTaxIdValid
- reversedTaxApplied
- IP Address
- Coupon Discount
- Referer Url
- Volume Discount
- Customer ID
- Hidden
- Membership Based Discount
- Total And Membership Based Discount
- Discount
- Global Referer
- Create Date
- Customer Group
- Tracking Number
- Payment Message
- External Transaction ID
- Affiliate ID
- Private Admin Notes
- Pickup Time
- Agreed to receive email marketing
- Disable All Customer Notifications
- External Fulfillment
- External Order ID
Action
Write
- Product ID
  Required
- Product SKU
- Name
  Required
- Product Quantity
  Required
- Unlimited
- Product Price
  Required
- Compare To Price
- Product Weight
- Enabled
- Description
Action
Write
- Keyword
- Name
  Required
- Email Address
- Group ID
- Minimum number of order a customer placed
- Maximum number of order a customer placed
- Agreed to receive email marketing
- Created From
- Created To
- Updated From
- Updated To
Action
Search
- Keyword
- Product SKU
- Product ID
  Required
- Enabled
Action
Search
- Keyword
- Product SKU
- Product ID
  Required
- Enabled
- Name
  Required
- Product Price
  Required
- Description
- Product Quantity
  Required
- Product Weight
- Unlimited
- Compare To Price
- Is Shipping Required
- Warning Limit
Action
Search or write

Learn how to automate ActiveCampaign on the Zapier blog

Learn how to automate Ecwid by Lightspeed on the Zapier blog

About ActiveCampaign

ActiveCampaign is a customer experience automation (CXA) platform that helps businesses meaningfully engage customers. Access pre-built automations that combine transactional email and email marketing, marketing automation, ecommerce marketing, and CRM for powerful segmentation and personalization across social, email, messaging, chat, and text.

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Marketing Automation

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About Ecwid by Lightspeed

Ecwid by Lightspeed is a cloud online store builder which lets you instantly launch an online store on any website, Facebook page, or multiple sites simultaneously.

Related categories

eCommerce

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