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Integrate ActiveCampaign with HubSpot to automate your work

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1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

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How Zapier works

Zapier makes it easy to integrate ActiveCampaign with HubSpot - no code necessary. See how you can get setup in minutes.

Select a trigger from ActiveCampaign

A trigger is an event that starts your Zap and runs the workflow. For example, with ActiveCampaign, a trigger could be "New or Updated Custom Object Record."

A trigger is the event that kicks off your automated workflow.

Setup an action from HubSpot

An action is what takes place after the automation is triggered. For example, with HubSpot, the action could be "Add Contact to List."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected ActiveCampaign to HubSpot

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Triggers and actions are the main components of every automated workflow.

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Set up your first integration

Quickly connect ActiveCampaign to HubSpot with a Zapier template.

Our most popular template

Add or update HubSpot CRM contacts when they are changed or added to ActiveCampaign
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ActiveCampaign + HubSpot
Create or update contacts in ActiveCampaign from new contacts in HubSpot
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HubSpot + ActiveCampaign
Add new or update ActiveCampaign contacts to HubSpot
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ActiveCampaign + HubSpot
Create ActiveCampaign contacts from new HubSpot form submissions
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HubSpot + ActiveCampaign
Create or update ActiveCampaign contacts with new changes to HubSpot contact properties
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HubSpot + ActiveCampaign
Create or update ActiveCampaign contacts for new form submissions in HubSpot
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HubSpot + ActiveCampaign

Add or update HubSpot CRM contacts when they are changed or added to ActiveCampaign

ActiveCampaign + HubSpot

Create or update contacts in ActiveCampaign from new contacts in HubSpot

HubSpot + ActiveCampaign

Add new or update ActiveCampaign contacts to HubSpot

ActiveCampaign + HubSpot

Create ActiveCampaign contacts from new HubSpot form submissions

HubSpot + ActiveCampaign

Create or update ActiveCampaign contacts with new changes to HubSpot contact properties

HubSpot + ActiveCampaign

Create or update ActiveCampaign contacts for new form submissions in HubSpot

HubSpot + ActiveCampaign

Create HubSpot engagements from new ActiveCampaign campaign link clicks
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ActiveCampaign + HubSpot
Add new ActiveCampaign link clicks to HubSpot contact list
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ActiveCampaign + HubSpot

Make work flow with AI

Level up your ActiveCampaign to HubSpot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

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Frequently Asked Questions about ActiveCampaign + HubSpot integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with ActiveCampaign and HubSpot

How does the integration between ActiveCampaign and HubSpot work?

The integration between ActiveCampaign and HubSpot allows you to synchronize data between the two platforms. By setting up triggers in HubSpot, such as a form submission or contact property change, you can initiate actions in ActiveCampaign, like adding a subscriber to a list or triggering an automation.

What types of triggers can I use with this integration?

You can use various triggers within HubSpot, including contact property changes, new form submissions, and email interaction tracking. These triggers can automate corresponding actions in ActiveCampaign such as updating contact information or targeting specific automations.

Are there any limitations on how often data is synchronized between ActiveCampaign and HubSpot?

Data synchronization frequency relies on the specific setup of your workflow. Triggers from HubSpot are generally processed in real-time, so whenever a defined action occurs (like a contact update), it can be immediately reflected in ActiveCampaign.

Can I customize which data fields are shared between ActiveCampaign and HubSpot?

Yes, you have the flexibility to customize which fields are mapped and synchronized between ActiveCampaign and HubSpot. This allows you to tailor the data flow according to your business needs.

What happens to my existing data when I set up the integration?

Existing data will not be automatically transferred unless the initial sync option is enabled during setup. You may need to manually import or verify records in both systems if an initial alignment is required.

How do I handle duplicate contacts across both platforms with this integration?

We provide options to manage duplicate contacts by using unique identifiers such as email addresses. During synchronization setup, rules can be applied to merge or override duplicate entries based on your preferences.

Is it possible to automate marketing campaigns using triggers from HubSpot activities within ActiveCampaign?

Yes, by leveraging activity-based triggers from HubSpot - like page visits or form completions - you can initiate automated marketing campaigns within ActiveCampaign even tailoring content according to user interactions captured by these triggers.

Connect ActiveCampaign and HubSpot to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

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Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

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Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

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Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

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Connect ActiveCampaign and HubSpot to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Custom Object
  Required
- Trigger Events
  Required
Trigger
Instant
Try It
- Task Type (Optional)
Trigger
Instant
Try It
New Automation Webhook
Triggers when an automation sends out webhook data. To add a webhook in ActiveCampaign, navigate to your Automations section, add or edit an automation, and create a new "Webhook" action.
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It

- List
  Required
Trigger
Instant
Try It
New Deal Note
Triggers when a new deal note is created.
Trigger
Instant
Try It

New Deal Added or Updated
Triggers when a new deal is created or existing deal is updated.
Trigger
Instant
Try It
- List
  Required
- Importer_note
Trigger
Instant
Try It
- List
  Required
- Skip Unsubscribe Events
- Importer_note
Trigger
Instant
Try It
- Name
  Required
- Website
- Owner
Action
Write
- Account ID
  Required
- Name
  Required
- Update Only
  Required
- Account Owner
- Website
Action
Write
- Title
  Required
- Value
  Required
- Owner
- Currency
  Required
- Pipeline
  Required
- Stage
  Required
- Account
- Contact Email Address
Action
Write
- Automation
  Required
- Automation Run
  Required
- Contact ID
  Required
Action
Write
- Contact ID
  Required
- Account ID
  Required
- Job Title
Action
Write
- Contact ID
  Required
- Subscriber Email
  Required
- Action
  Required
- Existing Tags
- Tags
Action
Write
- Custom Object
  Required
- Record ID
- External ID
Action
Write
- Title
  Required
- Value
  Required
- Owner
- Currency
  Required
- Pipeline
  Required
- Stage
  Required
- Account ID
- Contact Email Address
- Description
Action
Write
- Task ID
- Title
  Required
- Contact ID
  Required
- Note
  Required
- Due Date
  Required
- End Date
- Task Type
  Required
- Assignee
Action
Write
- Action
  Required
- List
  Required
- Contact ID
  Required
- Subscriber Email
  Required
Action
Write
- Request Method
  Required
- Request URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Request Body
Action
Write
- Account ID
  Required
- Email Address
- Phone Number
Action
Search
- Title
  Required
- Contact Email Address
Action
Search
- Deal Task Title
  Required
- Deal ID
  Required
Action
Search
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Property Name
  Required
Trigger
Instant
Try It
Email Subscriptions Timeline
Triggers when new email timeline subscription added for the portal.
Trigger
Scheduled
Try It
- Form
  Required
Trigger
Instant
Try It
- List
  Required
- Note
- Additional properties to retrieve
Trigger
Instant
Try It
- Type of Custom Object
  Required
Trigger
Instant
Try It
- Channel
  Required
- Status
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Property Name
  Required
Trigger
Scheduled
Try It
- Type of Custom Object
  Required
Trigger
Instant
Try It
- Note
- List
  Required
- Contact Email
  Required
- Halt my task if contact is already a member of the list
Action
Write
Create Company
Creates a Company in HubSpot.
Action
Write
Create Associations
Creates associations between objects.
Action
Write
- Note
- Channel
  Required
- Request Body
- When
- Save as draft
Action
Write
- Note
- Note
- Name
  Required
- Company
- Contact Email Address
Action
Write
- Note
- Workflow Name
  Required
- Email Address
Action
Write
- Account ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Account ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Account ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Account ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Note
- Blog URL
  Required
- Blog Author
  Required
- Article State
  Required
- Blog Post URL
  Required
- Name
  Required
- Blog Post Content
  Required
- Meta Description
  Required
- Featured image URL
Action
Write
Create Product
Creates a Product in HubSpot.
Action
Write
- Note
- List
  Required
- Contact Email
  Required
- Halt my task if contact is already a member of the list
Action
Write
Create Ticket
Creates a Ticket in HubSpot.
Action
Write
Update Contact
Update a Contact in HubSpot.
Action
Write
Update Line_item
Update a Line_item in HubSpot.
Action
Write
Update Ticket
Update a Ticket in HubSpot.
Action
Write
- Note
- Email Address
Action
Write
- Note
- Note
- Email Address
Action
Write
- Note
- Name
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Name
  Required
Action
Search
Find Associations
Find associations between objects.
Action
Search
- Object Type
  Required
- Pipeline Id
  Required
- Stage Id
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Additional properties to retrieve
Action
Search or write
- Type of Custom Object
  Required
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write

- Custom Object
  Required
Trigger
Instant
Try It
New or Updated Account
Triggers when a new account is added or an existing account's details are updated.
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- Task type
Trigger
Instant
Try It
New Deal Task
Triggers when a new deal task is created.
Trigger
Instant
Try It
- Importer_note
Trigger
Instant
Try It
- List
  Required
Trigger
Instant
Try It
- Event
  Required
- Tag
Trigger
Instant
Try It
- Account ID
  Required
- Name
  Required
- Website
Action
Write
- List
  Required
- Account ID
  Required
- Email Address
- First Name
- Last Name
- Full Name
- Phone Number
- Tags
- Organization Name
- Job Title
Action
Write
- Automation
  Required
- Subscriber Email
  Required
Action
Write
- Email Message
  Required
- List
  Required
- Name
  Required
Action
Write
- Account ID
  Required
- List ID
  Required
- Note
  Required
Action
Write
- Task ID
- Title
  Required
- Contact ID
  Required
- Note
  Required
- Due Date
  Required
- End Date
- Task Type
  Required
- Assignee
Action
Write
- Contact ID
  Required
- Deal ID
  Required
- Role
Action
Write
- Deal
  Required
- Note
  Required
Action
Write
- Account ID
  Required
- Title
  Required
- Value
  Required
- Currency
  Required
- Owner
- Pipeline
  Required
- Stage
  Required
- Account
- Contact Email Address
- Status
- Description
Action
Write
- Event Key
  Required
- Event Account ID
  Required
- Event Name
  Required
- Event Value
- Contact Email Address
Action
Write
- Name
  Required
Action
Search
- Contact Task Title
  Required
- Contact ID
  Required
Action
Search
- Title
  Required
- Email Address
Action
Search
- Email Address
Action
Search
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Event Type
Trigger
Scheduled
Try It
- Type
  Required
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Blog Url
  Required
- Article State
  Required
Trigger
Scheduled
Try It
New Deal
Triggers when a new Deal is created.
Trigger
Instant
Try It
- Property Name
  Required
- Properties to retrieve
Trigger
Scheduled
Try It
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Property Name
  Required
- Note
- Additional properties to retrieve
Trigger
Instant
Try It
- Note
- Note
- Additional properties to retrieve
Trigger
Scheduled
Try It
- Note
- Name
  Required
Action
Write
Create Contact
Creates a Contact in HubSpot.
Action
Write
- Note
- Halt task if any associations error occurred
- Type
  Required
- Assigned To
Action
Write
- Type of Custom Object
  Required
Action
Write
Create Deal
Creates a Deal in HubSpot.
Action
Write
- Account ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Type of Custom Object
  Required
Action
Write
- Note
Action
Write
- Account ID
  Required
- Note
- Additional properties to retrieve
Action
Write
Create Line_item
Creates a Line_item in HubSpot.
Action
Write
- Note
- Email Address
- Event ID
  Required
- Value
  Required
Action
Write
Remove Associations
Removes associations between objects.
Action
Write
- Note
- Form
  Required
- Note
- HubSpot usertoken
- IP address
- Page name
- Page URI
- Page ID
- SFDC campaign ID
- GoToWebinar key/ID
- Submission timestamp
- Skip validation
Action
Write
Update Company
Update a Company in HubSpot.
Action
Write
Update Deal
Update a Deal in HubSpot.
Action
Write
Update Product
Update a Product in HubSpot.
Action
Write
- Type of Custom Object
  Required
Action
Write
- Folder
  Required
- Filename
  Required
- Access level
  Required
- File
  Required
Action
Write
- Request Method
  Required
- Request URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Request Body
Action
Write
- Note
- Additional properties to retrieve
Action
Search
- Type of Custom Object
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Owner email
  Required
- Search among deactivated owners
Action
Search
- Owner Id
  Required
- Search among deactivated owners
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Name
  Required
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Name
  Required
- Note
- Company
- Contact Email Address
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write

Learn how to automate ActiveCampaign on the Zapier blog

Automate HubSpot: get inspired on the Zapier blog

About ActiveCampaign

ActiveCampaign is a customer experience automation (CXA) platform that helps businesses meaningfully engage customers. Access pre-built automations that combine transactional email and email marketing, marketing automation, ecommerce marketing, and CRM for powerful segmentation and personalization across social, email, messaging, chat, and text.

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