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Quickly connect Amazon Seller Central to Mailchimp with a Zapier template.

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Add new Amazon Seller Central orders as Mailchimp subscribers
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Amazon Seller Central + Mailchimp

Add new Amazon Seller Central orders as Mailchimp subscribers

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Amazon Seller Central + Mailchimp

How Zapier works

Zapier makes it easy to integrate Amazon Seller Central with Mailchimp - no code necessary. See how you can get setup in minutes.

Select a trigger from Amazon Seller Central

A trigger is an event that starts your Zap and runs the workflow. For example, with Amazon Seller Central, a trigger could be "New Order."

A trigger is the event that kicks off your automated workflow.

Setup an action from Mailchimp

An action is what takes place after the automation is triggered. For example, with Mailchimp, the action could be "Archive Subscriber."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Amazon Seller Central to Mailchimp

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.

Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Amazon Seller Central to Mailchimp integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

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Frequently Asked Questions about Amazon Seller Central + Mailchimp integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Amazon Seller Central and Mailchimp

What triggers are available when integrating Amazon Seller Central with Mailchimp?

When you integrate Amazon Seller Central with Mailchimp, typical triggers include new orders, changes in order status, and updates to inventory levels. These triggers help automate the workflow between your e-commerce operations and email marketing campaigns.

How do I connect my Amazon Seller Central account with Mailchimp?

To connect your Amazon Seller Central account with Mailchimp, you will need to use a third-party platform like Zapier. Begin by selecting Amazon Seller Central and Mailchimp as your apps, then set up the necessary triggers and actions to automate your data flow.

Are there any pre-requisites for setting up the integration between Amazon Seller Central and Mailchimp?

Before setting up the integration, ensure that you have admin access to both your Amazon Seller Central and Mailchimp accounts. Additionally, familiarize yourself with both platforms' API documentation for smoother integration.

Can I customize the data sent from Amazon Seller Central to Mailchimp?

Yes, you can customize what data is sent from Amazon Seller Central to Mailchimp by configuring specific triggers and actions in the integration settings. This allows you to choose which order details or customer information are passed on.

What kind of actions can I automate with this integration?

With this integration, you can automate various actions such as adding new customers from an order into a specified audience list in Mailchimp, sending automated follow-up emails based on purchase history, or updating inventory alerts.

How often does data sync occur between Amazon Seller Central and Mailchimp?

Data sync frequency depends on how you configure your triggers. The synchronization can be set to occur instantly when a trigger event happens, ensuring timely updates in your email marketing campaigns.

Is it possible to automatically segment customers in Mailchimp based on their purchases on Amazon?

Yes, through custom workflows you can segment customers in Mailchimp based on their purchase behavior on Amazon using specific triggers related to purchase history within the integration settings.

Connect Amazon Seller Central and Mailchimp to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Order Status
Trigger
Scheduled
Try It
- Audience
- Status
Trigger
Scheduled
Try It
- Audience
- Link
  Required
- Track all links clicks
Trigger
Scheduled
Try It
- Store
  Required
Trigger
Scheduled
Try It
- Store
  Required
Trigger
Scheduled
Try It

- Audience
- Segment or Tag
  Required
Trigger
Scheduled
Try It
- Audience
- Email Address
  Required
Action
Write

- Campaign
  Required
Action
Write
- Audience
- Tag name
  Required
Action
Write
- Tag name
  Required
- Company
  Required
- Address1
  Required
- Address2
- City
  Required
- State
  Required
- Zip
  Required
- Country
  Required
- Phone
- Permission_reminder
  Required
- Email_type_option
  Required
- From_name
  Required
- From_email
  Required
- Subject
  Required
- Language
  Required
- Notify_on_subscribe
- Notify_on_unsubscribe
- Double_optin
- Marketing_permissions
- Use_archive_bar
Action
Write
- Audience
- Email Address
  Required
- Delete Contact
Action
Write
- Campaign
  Required
Action
Write
- Audience
- Segment or Tag
  Required
- Email Address
  Required
Action
Write
- Name
  Required
Action
Search
- Audience
- Tag name
  Required
Action
Search
- Name
  Required
- Campaign Name
- Audience
- Segment or Tag
  Required
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Search or write
- Name
  Required
- Audience
- Audience
- Email Address
  Required
- New Email
- Status
  Required
- Double_optin
- Update Existing
- Replace Groups
- Groups
- Language
  Required
- Tag(s)
Action
Search or write

- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Audience
- Trigger each time a subscriber opens an email
Trigger
Scheduled
Try It
New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Scheduled
Try It
- Audience
- Note_about_samples
Trigger
Instant
Try It
- Audience
Trigger
Instant
Try It
- Audience
- Note_about_samples
Trigger
Instant
Try It
- Campaign Name
- Audience
- Segment or Tag
  Required
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Write
- Campaign
  Required
Action
Write
- Audience
- Email Address
  Required
- Tag name
  Required
- Properties
Action
Write
- Audience
- Email Address
  Required
- New Email
- Status
  Required
- Double_optin
- Update Existing
- Replace Groups
- Groups
- Language
  Required
- Tag(s)
Action
Write
- Audience
- Segment or Tag
  Required
- Email Address
  Required
Action
Write
- Audience
- Email Address
  Required
- Note
  Required
Action
Write
- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Store
  Required
- Email Address
  Required
Action
Search
- Name
  Required
- Audience
Action
Search
- Audience
- Tag name
  Required
Action
Search or write

Learn how to automate Amazon Seller Central on the Zapier blog

Learn how to automate Mailchimp on the Zapier blog

About Amazon Seller Central

Amazon Seller Central enables both individuals and businesses to sell their products and inventory on Amazon.com (US accounts only).

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