Connect Apollo and Facebook Custom Audiences to unlock the power of automation

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How Zapier works

Zapier makes it easy to integrate Apollo with Facebook Custom Audiences - no code necessary. See how you can get setup in minutes.

Select a trigger from Apollo

A trigger is an event that starts your Zap and runs the workflow. For example, with Apollo, a trigger could be "Account Updated."
A trigger is the event that kicks off your automated workflow.

Setup an action from Facebook Custom Audiences

An action is what takes place after the automation is triggered. For example, with Facebook Custom Audiences, the action could be "Create Custom Audience."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Apollo to Facebook Custom Audiences

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Apollo to Facebook Custom Audiences integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Apollo + Facebook Custom Audiences integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Apollo and Facebook Custom Audiences

How do I set up a trigger for Apollo with Facebook Custom Audiences integration?

To set up a trigger, start by selecting Apollo as your app and choose a specific event that you want to act as a trigger, such as a new lead. Then, select Facebook Custom Audiences as the action app where you can add this lead into a particular audience list.

Can I add new leads from Apollo directly into an existing Facebook Custom Audience?

Yes, you can add new leads from Apollo directly into an existing Facebook Custom Audience by configuring the integration to use the 'Add Email to Audience' action when setting up your workflow.

What data is transferred from Apollo to Facebook Custom Audiences?

When integrating these two platforms, data such as email addresses of leads are transferred from Apollo to Facebook Custom Audiences. Ensure that you have user consent before transferring their data.

Is it possible to remove users from a Facebook Custom Audience when they no longer match criteria in Apollo?

Yes, it's possible. You would need to configure an additional step in your workflow where if a lead no longer meets specific criteria in Apollo, they can be removed from the selected Facebook Custom Audience using the 'Remove Email from Audience' action.

How frequently are updates synced between Apollo and Facebook?

Updates are synced between Apollo and Facebook based on the trigger settings you've configured. Typically, triggers can be set for instant syncing whenever there is a change in lead status.

Do I need technical skills to integrate Apollo with Facebook Custom Audiences?

No extensive technical skills are required. Our platform guides you through each step with easy-to-follow instructions and pre-set options for common triggers and actions.

Can I customize my workflows between Apollo and Facebook based on different criteria?

Absolutely! Our integration allows for customization so you can create workflows that match various criteria. For example, you might choose different actions based on lead scoring results in Apollo.

Connect Apollo and Facebook Custom Audiences to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Apollo triggers, actions, and search
    Account Updated

    Triggers when an existing Account is updated.

    Trigger
    Instant
    Try It
  • Apollo triggers, actions, and search
    New Account

    Triggers when a new Account is created.

    Trigger
    Instant
    Try It
    • Name
      Required
    • Domain
    • Phone Number
    • Raw Address
    Action
    Write
    • Name
      Required
    • amount
      Required
    • Owner ID
    • Opportunity Stage Id
    • Closed Date
    Action
    Write
  • Apollo triggers, actions, and search
    Contact Updated

    Triggers when an existing Contact is updated.

    Trigger
    Instant
    Try It
  • Apollo triggers, actions, and search
    New Contact

    Trigger
    Instant
    Try It
    • First Name
      Required
    • Last Name
      Required
    • Organization Name
      Required
    • title
    • Email Address
      Required
    • Address
    • Website Url
    Action
    Write
    • Note
      Required
    • Contacts IDs
      Required
    • Priority
      Required
    • Type
      Required
    • Due Date
      Required
    • Assigned To
      Required
    Action
    Write

Learn how to automate Apollo on the Zapier blog

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About Apollo
Apollo is a unified engagement platform that is the foundation for your entire end-to-end sales strategy. Teams get access to a database of over 200 million contacts, as well as a host of different engagement and analytics tools.
Related categories
  • Sales & CRM
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About Facebook Custom Audiences
Facebook Custom Audiences makes signing up for business information easy for people and more valuable for businesses.
Learn moreHelp
Related categories
  • Ads & Conversion
  • Facebook

Connect Apollo to Facebook Custom Audiences on the world's largest no-code automation platform

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