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Integrate BDOW (FKA Sumo) with Iterable to automate your work

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1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

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How Zapier works

Zapier makes it easy to integrate BDOW (FKA Sumo) with Iterable - no code necessary. See how you can get setup in minutes.

Select a trigger from BDOW (FKA Sumo)

A trigger is an event that starts your Zap and runs the workflow. For example, with BDOW (FKA Sumo), a trigger could be "New Email Subscriber."

A trigger is the event that kicks off your automated workflow.

Setup an action from Iterable

An action is what takes place after the automation is triggered. For example, with Iterable, the action could be "Create a User."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected BDOW (FKA Sumo) to Iterable

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your BDOW (FKA Sumo) to Iterable integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

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Connect BDOW (FKA Sumo) and Iterable to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect BDOW (FKA Sumo) and Iterable to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

New Email Subscriber
Triggers when a new email subscriber is created.
Trigger
Instant
Try It
- Event Name
  Required
- Event ID
- Email
- User ID
- dataFields
- Creation date
- Campaign ID
- Template ID
Action
Write
- Email
- User ID
- Event ID
- Item SKU
- Item description
- Item name
  Required
- Item price
  Required
- Quantity of item
  Required
Action
Write
- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write

- Email
- User ID
- dataFields
- Merge nested objects?
Action
Write
- Email
- User ID
- Campaign ID
- Template ID
- Total
  Required
- Purchase Id
- Event ID
- Item SKU
- Item description
- Item name
  Required
- Item price
  Required
- Quantity of item
  Required
- dataFields
Action
Write
- Email
- User ID
- dataFields
- Merge nested objects?
Action
Write

About BDOW (FKA Sumo)

BDOW!, grow your email lists while turning leads into conversions with our pop-up and form tool for websites.

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Marketing

About Iterable

Iterable is the growth marketing platform that empowers you to deliver completely seamless, personalized customer experiences.

Learn more Help

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Email Newsletters

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