Connect Bitly and Google Analytics 4 to unlock the power of automation

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How Zapier works

Zapier makes it easy to integrate Bitly with Google Analytics 4 - no code necessary. See how you can get setup in minutes.

Select a trigger from Bitly

A trigger is an event that starts your Zap and runs the workflow. For example, with Bitly, a trigger could be "New Campaign."
A trigger is the event that kicks off your automated workflow.

Setup an action from Google Analytics 4

An action is what takes place after the automation is triggered. For example, with Google Analytics 4, the action could be "Create Conversion Event for a Property."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Bitly to Google Analytics 4

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Bitly to Google Analytics 4 integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Bitly + Google Analytics 4 integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Bitly and Google Analytics 4

How do I set up Bitly and Google Analytics 4 integration?

To integrate Bitly with Google Analytics 4, start by connecting your Bitly account to our platform. Then, connect your Google Analytics 4 property. Use a trigger from Bitly such as 'New Click' and set an action in Google Analytics 4 like 'Create Event' to track specific link activities.

Can I track individual link performance using this integration?

Yes, you can track individual link performance by creating triggers in Bitly for specific links and using actions in Google Analytics 4 to log detailed events about those interactions.

What kind of triggers are available for Bitly in this integration?

We offer several triggers from Bitly, including 'New Link Created', 'New Click', and 'Link Updated'. These trigger events can initiate actions within Google Analytics 4.

Are there automated actions I can use in Google Analytics 4 after setting a trigger from Bitly?

Absolutely! After setting up a trigger from Bitly, such as a click event, you can automate actions like logging an event or updating analytics properties in Google Analytics 4.

Do I need technical skills to connect Bitly with Google Analytics 4 using this platform?

Not necessarily. Our user-friendly interface guides you step-by-step through the process of setting up triggers and actions, making it accessible even for those without technical expertise.

What should I do if my integration between Bitly and Google Analytics 4 is not working?

If the integration is not working, double-check the connections for both accounts on our platform. Ensure that the correct triggers and actions have been set up. You may also consult our support team if issues persist.

Can I customize events recorded in my Google Analytics using this integration?

Yes, you have the flexibility to customize events in your Google Analytics account by selecting specific triggers from Bitly and choosing corresponding actions that tailor-fit your analytical needs.

Connect Bitly and Google Analytics 4 to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Bitly triggers, actions, and search
    New Campaign

    Triggers when a new campaign is created in your Bitly account (This trigger is only available for Bitly Enterprise users).

    Trigger
    Scheduled
    Try It
    • Link
      Required
    • Click Threshold
    Trigger
    Scheduled
    Try It
  • Action
    Write
  • Action
    Search or write

Learn how to automate Bitly on the Zapier blog

Learn how to automate Google Analytics 4 on the Zapier blog

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About Bitly
Bitly is a link management and shortener platform.
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    About Google Analytics 4
    Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.
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