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How Zapier works

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Select a trigger from Cvent

A trigger is an event that starts your Zap and runs the workflow. For example, with Cvent, a trigger could be "Trigger on New Attendee Activities."
A trigger is the event that kicks off your automated workflow.

Setup an action from Salesforce

An action is what takes place after the automation is triggered. For example, with Salesforce, the action could be "Add Contact to Campaign."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Cvent to Salesforce

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Triggers and actions are the main components of every automated workflow.

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Cvent to Salesforce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Cvent + Salesforce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Cvent and Salesforce

How can I integrate Cvent with Salesforce?

We offer a seamless integration process that involves setting up triggers in Cvent, such as a new event registration, which then matches up with actions you define in Salesforce, like adding or updating a lead.

What triggers are available when integrating Cvent with Salesforce?

Our system allows you to create triggers based on several actions within Cvent, including new registrations, cancellations, or modifications which can then be used to prompt updates within your Salesforce environment.

What types of actions can be automated in Salesforce through the integration?

With our integration, you can automate actions such as creating a new lead or contact, updating existing records, and logging event participation details directly into Salesforce based on the triggers set from Cvent activities.

Do I need technical expertise to set up the Cvent and Salesforce integration?

Setting up the integration does not require advanced technical skills. Our intuitive interface guides you through aligning triggers from Cvent with corresponding actions in Salesforce.

Can updates in real-time be achieved with the Cvent and Salesforce integration?

Yes, our integration supports real-time updates. As soon as a trigger event occurs in Cvent, corresponding actions are executed automatically in Salesforce without delay.

Are there any limitations on data fields that can be synchronized between Cvent and Salesforce?

While most standard fields are supported for synchronization, certain custom field integrations may require additional configuration steps due to platform-specific constraints.

How does error handling work during the data transfer between Cvent and Salesforce?

We have automated systems in place for error handling that notify you of any issues during data transfer. Errors are logged for review, allowing you to troubleshoot efficiently if needed.

Connect Cvent and Salesforce to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Restrict this trigger to only fire for attendees added to the selected event.
      Required
    • Is this Event a Webinar?
    Trigger
    Scheduled
    Try It
    • Do you want this trigger to fire from Attendee updates as well as new Attendees?
      Required
    Trigger
    Scheduled
    Try It
    • Add the Attendee to this Event
      Required
    Action
    Write
    • Find any Contact with the supplied ID (Contact stub)
      Required
    • Email Address
      Required
    • First Name
      Required
    • Last Name
      Required
    • Middle Name
    • NickName
    • User Prefix (Mr, Mrs, Ms, Dr, etc.
    • CC Email Address
    • Gender
    • Company name
    • Designation
    • Title
    • External system source ID
    • Opt out of system emails
    • Populate home address fields
    • Populate work address fields
    Action
    Write
    • Do you want this trigger to fire from Attendee updates as well as new Attendees?
      Required
    • Restrict this trigger to only fire for attendees added to the selected event.
      Required
    Trigger
    Scheduled
    Try It
    • Do you want this trigger to fire from Attendee updates as well as new Attendees?
      Required
    Trigger
    Scheduled
    Try It
    • Email Address
      Required
    • First Name
      Required
    • Last Name
      Required
    • Middle Name
    • NickName
    • User Prefix (Mr, Mrs, Ms, Dr, etc.
    • CC Email Address
    • Gender
    • Company name
    • Designation
    • Title
    • External system source ID
    • Opt out of system emails
    • Populate home address fields
    • Populate work address fields
    Action
    Write
    • HTTP Method
      Required
    • URL
      Required
    • Query String Parameters
    • Headers
    • Additional Request Headers
    • Body
    Action
    Write

Learn how to automate Cvent on the Zapier blog

Learn how to automate Salesforce on the Zapier blog

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About Cvent
Cvent is a modern online management product for event, survey, and email marketing management.
Help
Related categories
  • Event Management
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About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
Learn moreHelp
Related categories
  • CRM (Customer Relationship Management)
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