Integrate Emma with BigCommerce to automate your work

Start with Google for free

1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Emma with BigCommerce - no code necessary. See how you can get setup in minutes.

Select a trigger from Emma

A trigger is an event that starts your Zap and runs the workflow. For example, with Emma, a trigger could be "Field Created."

A trigger is the event that kicks off your automated workflow.

Setup an action from BigCommerce

An action is what takes place after the automation is triggered. For example, with BigCommerce, the action could be "Create Blog Post."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Emma to BigCommerce

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.

Triggers and actions are the main components of every automated workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Most Implementable - Winter 2024

G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Emma to BigCommerce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Illustration of AI enhancing Zapier workflows with automation and app integrations.

Connect Emma and BigCommerce to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Emma and BigCommerce to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Field Created
Triggers when a new member field is created.
Trigger
Instant
Try It
Field Updated
Triggers when a field is updated.
Trigger
Instant
Try It
Group Deleted
Triggers when a group is deleted.
Trigger
Instant
Try It
Mailing Finished
Triggers when a mailing is finished.
Trigger
Instant
Try It
Member Added to Group
Triggers when a member is added to a group.
Trigger
Instant
Try It

Member Removed From Group
Triggers when a member is removed from a group.
Trigger
Instant
Try It
Member Updated
Triggers when a member is updated.
Trigger
Instant
Try It

Mailing Forwarded
Triggers when a mailing is forwarded.
Trigger
Instant
Try It
Mailing Shared
Triggers when a member shares a mailing.
Trigger
Instant
Try It
Member Unsubscribed
Triggers when a subscriber opts-out.
Trigger
Instant
Try It
- Member Id
  Required
- Status
- Mailing Id
  Required
- Source Member ID
  Required
- Created At
  Required
- Updated At
- Source
  Required
- Cancelled Reason
- Subtotal
  Required
- Shipping Cost
  Required
- Tax
  Required
- Total Cost
  Required
- Source Order ID
  Required
- Product IDs
  Required
- Product Prices
  Required
- Product Quantities
  Required
Action
Write
- From Group ID
  Required
- To Group ID
  Required
- Member Status ID
  Required
Action
Write
- Shortcut Name
  Required
- Display name
  Required
- Widget Type
  Required
- Options
- Column Order
  Required
- Field Type
Action
Write
- Critera
  Required
- Name
  Required
Action
Write
- Group Name
  Required
Action
Write
- Email
  Required
Action
Write
- Member Id
  Required
- Group ID
  Required
Action
Write
- Email
  Required
- Phone Number
- Group ID
  Required
- Field Change Autoresponders
- Subscriber Consent Tracking
Action
Write
- Member Id
  Required
- Order ID
  Required
- Status
- Updated At
- Cancelled Reason
- Cancelled At
- Subtotal
  Required
- Shipping Cost
  Required
- Tax
  Required
- Total Cost
  Required
Action
Write
- Group ID
  Required
Action
Search
- Member Id
  Required
Action
Search
- Product ID
  Required
Action
Search
- Count
- Start
- End
- Sort Column
- Sort Order
- Source
  Required
- Source Product ID
- SKU
- Name
  Required
- Price
  Required
- Product URL
- Image URL
- Categories
Action
Search
- Member Id
  Required
- Email
  Required
- Phone Number
- Group ID
  Required
- Field Change Autoresponders
- Subscriber Consent Tracking
- Signup Form ID
Action
Search or write
- Filter by Channel ID
Trigger
Instant
Try It
Customer Created
Triggers when an new customer is created.
Trigger
Instant
Try It
- Filter by Channel ID
- Filter by Status ID
Trigger
Instant
Try It
Shipment Created
Triggers when a new shipment is created.
Trigger
Instant
Try It
Customer Address Updated
Triggers when a customer address is updated.
Trigger
Instant
Try It
Order Status Updated
Triggers when an order status have changed.
Trigger
Instant
Try It
- Email
  Required
- First Name
  Required
- Last Name
  Required
- Company
- Phone
- Registration IP Address
- Notes
- Tax Exempt Category
- Customer Group ID
- ID
- Force Password Reset
- New Password
- Accepts Product Review Abandoned Cart Emails
- Store Credit Amounts
- Origin Channel ID
- Channel IDs
- Name
  Required
- Value
Action
Write
- Name
  Required
- Type
  Required
- SKU
- Description
- Weight
  Required
- Width
- Depth
- Height
- Price
  Required
- Cost_price
- Retail_price
- Sale_price
- Map_price
- Tax_class_id
- Product_tax_code
- Categories
- Brand_id
- Inventory_level
- Inventory_warning_level
- Inventory_tracking
- Fixed_cost_shipping_price
- Is_free_shipping
- Is_visible
- Is_featured
- Related_products
- Warranty
- Bin_picking_number
- Layout_file
- Upc
- Search_keywords
- Availability_description
- Availability
- Gift_wrapping_options_type
- Gift_wrapping_options_list
- Sort Order
- Condition
- Is_condition_shown
- Order_quantity_minimum
- Order_quantity_maximum
- Page_title
- Meta_keywords
- Meta_description
- View_count
- Preorder_release_date
- Preorder_message
- Is_preorder_only
- Is_price_hidden
- Price_hidden_label
- Url
- Is_customized
- Open_graph_type
- Open_graph_title
- Open_graph_description
- Open_graph_use_meta_description
- Open_graph_use_product_name
- Open_graph_use_image
- Gtin
- Mpn
- Reviews_rating_sum
- Reviews_count
- Total_sold
- Custom Fields ID
- Custom Fields Name
  Required
- Custom Fields Value
  Required
- Bulk Pricing Rules ID
- Bulk Pricing Rules Quantity Min
- Bulk Pricing Rules Quantity Max
- Bulk Pricing Rules Type
- Bulk Pricing Rules Amount
- Images Image File
- Images Is Thumbnail?
- Images Sort order
- Images Description
- Images Image URL
- Images ID
- Images Product ID
- Images URL Zoom
- Images URL Standard
- Images URL thumbnail
- Images URL Tiny
- Images Date modified
- Videos Title
- Videos Description
- Videos Sort order
- Videos Type
- Videos Video ID
- Videos ID
- Videos Product ID
- Videos Length
- Variants Cost Price
- Variants Price
- Variants Sale Price
- Variants Retail Price
- Variants Weight
- Variants Width
- Variants Height
- Variants Depth
- Variants Is free shipping?
- Variants Fixed cost shipping price
- Variants Purchasing disabled
- Variants Purchasing disabled message
- Variants UPC
- Variants Inventory level
- Variants Inventory warning level
- Variants BIN Picking number
- Variants Product ID
- Variants SKU
Action
Write
- Email
  Required
- Company
- ID
- Customer Group
Action
Search
- Name
  Required
- SKU
- ID
Action
Search
- Name
- Company
- Customer ID
- First Name
  Required
- Last Name
  Required
- Address1
  Required
- Address2
- City
  Required
- State_or_province
  Required
- Postal_code
  Required
- Country_code
  Required
- Phone
- Address_type
- Customer_id
  Required
- ID
- Country
- Name
  Required
- Value
Action
Search or write

Field Deleted
Triggers when a field is deleted.
Trigger
Instant
Try It
Group Created
Triggers when a new member group is created.
Trigger
Instant
Try It
Group Updated
Triggers when a group is updated.
Trigger
Instant
Try It
New Member Added
Triggers when a new member is added to your audience.
Trigger
Instant
Try It
Member Deleted
Triggers when a member is deleted.
Trigger
Instant
Try It
Member Status Updated
Triggers when a member's status is updated.
Trigger
Instant
Try It
Mailing Clicked
Triggers when a mailing is clicked.
Trigger
Instant
Try It
Mailing Opened
Triggers when a mailing is opened.
Trigger
Instant
Try It
Mailing Share Clicked
Triggers when a member shares a link to a mailing and someone clicks on it.
Trigger
Instant
Try It
- Mailing Id
  Required
- Member Id
  Required
Trigger
Scheduled
Try It
- Member Id
  Required
- Group ID
  Required
Action
Write
- Email
  Required
- Event Name
  Required
- Data
  Required
Action
Write
- Source
  Required
- Source Product ID
- Product Name
- Source Variant IDs
- Variant Names
- Variant SKUs
- Variant Prices
- Variant Product URL
- Variant Image URL
- Categories
- Deleted At
Action
Write
- Mailing Id
  Required
- Member Id
  Required
- Recipient Emails
- Heads Up Emails
Action
Write
- Email
  Required
- Phone Number
- Group ID
  Required
- Field Change Autoresponders
- Subscriber Consent Tracking
- Signup Form ID
Action
Write
- Member Id
  Required
- Group ID
  Required
Action
Write
- Group Name
  Required
- Group ID
  Required
Action
Write
- Member Id
  Required
Action
Write
- Member Id
  Required
Action
Search
- Mailing Id
  Required
Action
Search
- Mailing Id
  Required
Action
Search
- Mailing Id
  Required
Action
Search
- Email
  Required
Action
Search
- Email
  Required
- Phone Number
- Group ID
  Required
- Field Change Autoresponders
- Subscriber Consent Tracking
- Signup Form ID
Action
Search or write
- Filter by Channel ID
Trigger
Instant
Try It
Customer Address Created
Triggers when a new customer is created.
Trigger
Instant
Try It
- Filter by Category ID
Trigger
Instant
Try It
Customer Updated
Triggers when a customer is updated.
Trigger
Instant
Try It
- Filter by Channel ID
- Filter by Status ID
Trigger
Instant
Try It
- Title
  Required
- Url
- Body
  Required
- Is_published
- Meta_description
- Meta_keywords
- Author
- Thumbnail_path
- Tags
- Published_date
Action
Write
- First Name
  Required
- Last Name
  Required
- Company
- Address1
  Required
- Address2
- City
  Required
- State_or_province
  Required
- Postal_code
  Required
- Country_code
  Required
- Phone
- Address_type
- Customer_id
  Required
- ID
- Country
- Name
  Required
- Value
Action
Write
- Api_docs_info
- HTTP Method
  Required
- Url
- Query String Parameters
- Headers
- Additional Request Headers
- Body
  Required
Action
Write
- Name
- Company
- Customer ID
Action
Search
- Email
  Required
- Company
- ID
- Customer Group
- First Name
  Required
- Last Name
  Required
- Phone
- Registration IP Address
- Notes
- Tax Exempt Category
- Customer Group ID
- Force Password Reset
- New Password
- Accepts Product Review Abandoned Cart Emails
- Store Credit Amounts
- Origin Channel ID
- Channel IDs
- Name
  Required
- Value
Action
Search or write
- Name
  Required
- SKU
- ID
- Type
  Required
- Description
- Weight
  Required
- Width
- Depth
- Height
- Price
  Required
- Cost_price
- Retail_price
- Sale_price
- Map_price
- Tax_class_id
- Product_tax_code
- Categories
- Brand_id
- Inventory_level
- Inventory_warning_level
- Inventory_tracking
- Fixed_cost_shipping_price
- Is_free_shipping
- Is_visible
- Is_featured
- Related_products
- Warranty
- Bin_picking_number
- Layout_file
- Upc
- Search_keywords
- Availability_description
- Availability
- Gift_wrapping_options_type
- Gift_wrapping_options_list
- Sort Order
- Condition
- Is_condition_shown
- Order_quantity_minimum
- Order_quantity_maximum
- Page_title
- Meta_keywords
- Meta_description
- View_count
- Preorder_release_date
- Preorder_message
- Is_preorder_only
- Is_price_hidden
- Price_hidden_label
- Url
- Is_customized
- Open_graph_type
- Open_graph_title
- Open_graph_description
- Open_graph_use_meta_description
- Open_graph_use_product_name
- Open_graph_use_image
- Gtin
- Mpn
- Reviews_rating_sum
- Reviews_count
- Total_sold
- Custom Fields ID
- Custom Fields Name
  Required
- Custom Fields Value
  Required
- Bulk Pricing Rules ID
- Bulk Pricing Rules Quantity Min
- Bulk Pricing Rules Quantity Max
- Bulk Pricing Rules Type
- Bulk Pricing Rules Amount
- Images Image File
- Images Is Thumbnail?
- Images Sort order
- Images Description
- Images Image URL
- Images ID
- Images Product ID
- Images URL Zoom
- Images URL Standard
- Images URL thumbnail
- Images URL Tiny
- Images Date modified
- Videos Title
- Videos Description
- Videos Sort order
- Videos Type
- Videos Video ID
- Videos ID
- Videos Product ID
- Videos Length
- Variants Cost Price
- Variants Price
- Variants Sale Price
- Variants Retail Price
- Variants Weight
- Variants Width
- Variants Height
- Variants Depth
- Variants Is free shipping?
- Variants Fixed cost shipping price
- Variants Purchasing disabled
- Variants Purchasing disabled message
- Variants UPC
- Variants Inventory level
- Variants Inventory warning level
- Variants BIN Picking number
- Variants Product ID
- Variants SKU
Action
Search or write

Learn how to automate Emma on the Zapier blog

Learn how to automate BigCommerce on the Zapier blog

About Emma

Grow your business with smart, stylish email marketing campaigns.

Learn more

Related categories

Email Newsletters

Similar apps

Mailchimp

Email Newsletters

AWeber

Email Newsletters

Campaign Monitor

Email Newsletters

About BigCommerce

BigCommerce is an e-commerce platform that provides an all-encompassing solution for a business' online store. If you're trying to sell physical goods online, you'll want to check out Bigcommerce.

Help

Related categories