Facebook Conversions + Google Forms

Create Facebook Conversions events from new Google Forms responses

Easily track conversions from your Google Forms submissions with this efficient workflow. When a new response is submitted in Google Forms, this automation will send a Funnel Event to Facebook Conversions, helping you measure the success of your ad campaigns and optimize your marketing efforts. Stay informed about your form interactions and enhance your marketing performance without any manual work.

When this happens...
New Form Response
Triggers when a new form response is received.
TriggerInstant
automatically do this!
Send Funnel Event
Publish lead updates from your funnel.
ActionWrite

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Supported triggers and actions

What does this mean?

- FormRequired
Trigger
Instant
Try It
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
Send Lead Event
Publish lead events to Conversions API
Action
Write
Send Purchase Event
Publish purchase events to Conversions API
Action
Write

- FormRequired
Trigger
Instant
Try It
Send Funnel Event
Publish lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Conversions API
Action
Write

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.