Facebook Conversions + Kit

Add new Kit sequence subscribers to Facebook Conversions as other events

Easily track user engagement with your Kit email sequences by sending event data to Facebook Conversions. With this workflow, whenever a new subscriber joins a sequence in Kit, an event will be sent to Facebook Conversions, allowing you to measure the effectiveness of your email campaigns and optimize your marketing efforts for better results. Simplify your analytics process and gain valuable insights into your audience's behavior with this seamless integration.

When this happens...
New Sequence Subscriber
Triggers when a subscriber is added to a sequence.
TriggerInstant
automatically do this!
Send Other Event
Publish other events to Conversions API
ActionWrite

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Supported triggers and actions

- FormRequired
Trigger
Instant
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- SequenceRequired
Trigger
Instant
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- TagRequired
Trigger
Instant
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New Unsubscribe
Triggers when a subscriber unsubscribes from your emails.
Trigger
Instant
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- Transaction IDRequired
- EmailRequired
- Subtotal
- Tax
- Shipping
- Discount
- Total
- Currency
- Transaction Time
- Status
- Product nameRequired
- Product IDRequired
- Product SKU
- Product price
- Product quantity
Action
Write

- TagRequired
- EmailRequired
- First Name
Action
Write
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write

Send Funnel Event
Publish lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Conversions API
Action
Write

New Purchase
Triggers when a new purchase is added to your account.
Trigger
Instant
Try It
New Subscriber
Triggers when a new subscriber is confirmed within your account (has completed any applicable double opt-ins).
Trigger
Instant
Try It
- TagRequired
Trigger
Instant
Try It
- FormRequired
- EmailRequired
- First Name
- Optin to Sequence
Action
Write
- SequenceRequired
- EmailRequired
- First Name
Action
Write
- Subscriber EmailRequired
- TagRequired
Action
Write
- Email AddressRequired
Action
Search
Send Lead Event
Publish lead events to Conversions API
Action
Write
Send Purchase Event
Publish purchase events to Conversions API
Action
Write

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

Related categories

About Kit

Kit is an email marketing platform for professional bloggers. Easily create email sequences, tag subscribers, grow your list, and automate your email marketing.