Facebook Conversions + LeadSquared

Trigger new Facebook Conversions events for updated activities in LeadSquared leads

Track and respond to new leads in real-time using this intelligent workflow. Whenever there's a new activity for a Lead in LeadSquared, this automation will instantly trigger a send funnel event in the Facebook Conversions app. Enhance your marketing strategy by seamlessly integrating these platforms, allowing for efficient lead management and optimized conversion tracking.

When this happens...
New Activity for Lead
Triggers when an activity is posted to a lead.
TriggerInstant
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Send Funnel Event
Publish lead updates from your funnel.
ActionWrite

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Supported triggers and actions

What does this mean?

New Lead
Triggers when a new lead is created.
Trigger
Instant
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Updated Lead
Triggers when any lead field value changes.
Trigger
Instant
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- From StageRequired
- To StageRequired
Trigger
Instant
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- Sales Owner EmailRequired
- ProductRequired
- Lead IdRequired
- RevenueRequired
- Sales DateRequired
- StatusRequired
Action
Write
- Owner.Required
- Lead IdRequired
- SubjectRequired
- Description
- Due Date
Action
Write

- Search KeyRequired
- Search ValueRequired
Action
Search
- Schema NameRequired
- ValueRequired
Action
Search

Send Lead Event
Publish lead events to Conversions API
Action
Write
Send Purchase Event
Publish purchase events to Conversions API
Action
Write

- Activity EventRequired
Trigger
Instant
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- Landing Pages
Trigger
Instant
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- Email Address or Lead IdRequired
- Activity EventRequired
- Activity Note
- Activity Date Time
Action
Write
Create or Update Lead
Create a new lead or update an existing contact based on email address.
Action
Write
- Activity IdRequired
Action
Search
- Email Address or Lead IdRequired
Action
Search
Send Funnel Event
Publish lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Conversions API
Action
Write

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

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Related categories

About LeadSquared

LeadSquared is a marketing automation and CRM solution that helps small to medium-sized businesses drive revenue by aligning their marketing and sales activities. Some key features include: Lead Capture Automation, Landing Pages, Email and Drip Campaigns, Lead & List Management, Tasks & Reminders, API & Connectors and Marketing, Sales and Revenue Analytics.