Integrate Facebook Lead Ads with Mailchimp to automate your work

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2. Choose an Action
The event an automation performs after it's triggered
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How Zapier works

Zapier makes it easy to integrate Facebook Lead Ads with Mailchimp - no code necessary. See how you can get setup in minutes.

Select a trigger from Facebook Lead Ads

A trigger is an event that starts your Zap and runs the workflow. For example, with Facebook Lead Ads, a trigger could be "New Lead."
A trigger is the event that kicks off your automated workflow.

Setup an action from Mailchimp

An action is what takes place after the automation is triggered. For example, with Mailchimp, the action could be "Archive Subscriber."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Facebook Lead Ads to Mailchimp

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Triggers and actions are the main components of every automated workflow.

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Make work flow with AI

Level up your Facebook Lead Ads to Mailchimp integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Facebook Lead Ads + Mailchimp integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Lead Ads and Mailchimp

How do I connect my Facebook Lead Ads account to Mailchimp using Zapier?

To connect Facebook Lead Ads and Mailchimp, you'll need a Zapier account. In Zapier, set up a Zap where Facebook Lead Ads is the trigger app and New Lead is the trigger event. Then, choose Mailchimp as the action app and Add/Update Subscriber as the action event.

What information from Facebook Lead Ads can be sent to Mailchimp?

When integrating Facebook Lead Ads with Mailchimp via Zapier, you can send subscriber details such as email addresses, names, and any custom fields you have set up in your lead ads to your selected audience in Mailchimp.

Can I use existing audiences in Mailchimp for new leads collected from Facebook?

Yes, you can add new leads collected from Facebook Lead Ads directly into any existing audience in your Mailchimp account by specifying the audience during the Zap setup process.

Is it possible to update existing subscribers in Mailchimp with data from Facebook Lead Ads?

Absolutely! During the integration setup on Zapier, select Add/Update Subscriber as the action event for Mailchimp. This will enable updating existing subscribers' information whenever new data comes through from a lead ad.

My leads are not showing up in Mailchimp. What could be wrong?

If leads aren't appearing in Mailchimp, ensure that your Zap is turned on and correctly configured. Double-check that lead ads are properly set up on Facebook's side and mapped correctly to fields in your Mailchimp audience.

How frequently will my leads be added to or updated in my Mailchimp account?

Leads collected via Facebook Lead Ads will be transferred to your Mailchimp account typically within a few minutes of being generated if your Zap is active and running without issues.

Does this integration support segmentation within my audiences based on lead ad information?

Yes, using zap field mapping during setup allows segmentation based on incoming lead data such as sign-up sources or campaign identifiers once they reach your chosen audience in Mailchimp.

Connect Facebook Lead Ads and Mailchimp to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Facebook Lead Ads and Mailchimp to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Audience
    • Status
    Trigger
    Scheduled
    Try It
    • Audience
    • Link
      Required
    • Track all links clicks
    Trigger
    Scheduled
    Try It
    • Store
      Required
    Trigger
    Scheduled
    Try It
    • Store
      Required
    Trigger
    Scheduled
    Try It

Learn how to automate Facebook Lead Ads on the Zapier blog

Learn how to automate Mailchimp on the Zapier blog

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About Facebook Lead Ads
Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.
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