Skip to content
Log inSign up

Integrate FareHarbor with Google Ads to automate your work

Google Logo Start with Google for free
Google AdsGoogle Ads
2. Choose an Action
The event an automation performs after it's triggered
Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate FareHarbor with Google Ads - no code necessary. See how you can get setup in minutes.

Select a trigger from FareHarbor

A trigger is an event that starts your Zap and runs the workflow. For example, with FareHarbor, a trigger could be "Cancelled Booking."
A trigger is the event that kicks off your automated workflow.

Setup an action from Google Ads

An action is what takes place after the automation is triggered. For example, with Google Ads, the action could be "Add Contact to Customer List With Email."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected FareHarbor to Google Ads

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024
G2 Badge - Best Results - Winter 2024
G2 Badge - Most Implementable - Winter 2024
G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your FareHarbor to Google Ads integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about FareHarbor + Google Ads integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with FareHarbor and Google Ads

How do I set up FareHarbor to trigger actions in Google Ads?

To set up FareHarbor triggers, you will need to connect your FareHarbor account with our platform and define specific events that will act as triggers, such as booking confirmations or cancellations. These triggers will then initiate specific actions within your Google Ads account, like pausing or activating campaigns.

Can I automatically update my Google Ads campaigns based on FareHarbor activity?

Yes, by using our integration platform, you can automate updates to your Google Ads campaigns. For example, when a new booking is received in FareHarbor, you can set it to trigger an adjustment in your ad's audience targeting or budget allocation.

What kind of FareHarbor booking activities can trigger actions in Google Ads?

You can use various booking activities as triggers such as new bookings, cancellations, or changes in reservation status. These triggers can automate actions like updating ad copy or modifying bidding strategies within Google Ads.

Is it possible to track conversions from Google Ads in FareHarbor?

While our primary focus is on triggering actions from FareHarbor bookings into Google Ads, you can track conversions by linking your ads directly with the reservation confirmation page of FareHarbor using UTM parameters and tracking codes.

Do I need any technical expertise to integrate FareHarbor with Google Ads?

No extensive technical expertise is required. Our user-friendly interface guides you through connecting both platforms and setting up relevant triggers and actions without needing advanced programming knowledge.

Can I pause my Google Ad campaigns when there are no available slots on FareHarbor?

Absolutely! By setting a trigger for availability changes on FareHarbor, our platform can automatically pause your connected campaigns in Google Ads if no slots are available for booking.

What happens if there's an error during the synchronization between FareHarbor and Google Ads?

In case of any synchronization errors between the platforms, our system alerts you immediately so you can address the issue promptly. We also log these errors for deeper diagnostics if needed.

Connect FareHarbor and Google Ads to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect FareHarbor and Google Ads to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
Start here
arrow pointing down
Start here
arrow pointing down
Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • FareHarbor triggers, actions, and search
    Cancelled Booking

    Triggers when a booking is cancelled.

    Trigger
    Instant
    Try It
  • FareHarbor triggers, actions, and search
    Updated Booking

    Triggers when a new booking is created, an existing booking is updated, or an existing booking is cancelled.

    Trigger
    Instant
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Lead Form
      Required
    Trigger
    Scheduled
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
  • FareHarbor triggers, actions, and search
    New Booking

    Triggers when a new booking is created.

    Trigger
    Instant
    Try It
  • Google Ads triggers, actions, and search
    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Scheduled
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Email
      Required
    • Message
    Action
    Write
    • Name
      Required
    • Description
    • Message
    Action
    Write

Learn how to automate FareHarbor on the Zapier blog

Learn how to automate Google Ads on the Zapier blog

fareharbor logo
fareharbor logo
About FareHarbor
FareHarbor is the leading global online reservation platform for the tour and activity industry. FareHarbor empowers tour operators to better serve their customers while increasing online bookings and revenue.
Learn more
Related categories
  • Scheduling & Booking
google-ads logo
google-ads logo
About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Help
Related categories
  • Ads & Conversion
  • Google
Similar apps
Facebook Lead Ads integrationsFacebook Lead Ads integrations
  • Facebook Lead Ads
    • Ads & Conversion, Facebook
    AdRoll integrationsAdRoll integrations
  • AdRoll
    • Ads & Conversion

    Connect FareHarbor to Google Ads on the world's largest no-code automation platform

    Google Logo Sign up with Google