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How Zapier works

Zapier makes it easy to integrate Formstack with LeadConnector - no code necessary. See how you can get setup in minutes.

Select a trigger from Formstack

A trigger is an event that starts your Zap and runs the workflow. For example, with Formstack, a trigger could be "New Form."
A trigger is the event that kicks off your automated workflow.

Setup an action from LeadConnector

An action is what takes place after the automation is triggered. For example, with LeadConnector, the action could be "Add/Update Contact."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Formstack to LeadConnector

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Triggers and actions are the main components of every automated workflow.

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25m

Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Formstack to LeadConnector integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
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Connect Formstack and LeadConnector to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Formstack triggers, actions, and search
    New Form

    Triggers when a new Form is created.

    Trigger
    Scheduled
    Try It
    • Form
      Required
    • User Agent
    • Remote Address
    • Mark Submission as "read"?
    Action
    Write
    • In Pipeline
      Required
    • Moved to Stage
    Trigger
    Instant
    Try It
    • First Name
      Required
    • Last Name
      Required
    • Business name
      Required
    • User Phone
    • Email
      Required
    • Address
    • City
    • State / Prov / Region
    • Country
      Required
    • Postal Code
    • Tags (comma delimited string for multiple tags)
    • Source
    • Mark as Lead
      Required
    • Notes
    • In Pipeline
      Required
    • Select Stage
      Required
    • Assign to User
    Action
    Write
    • Form
      Required
    • Field identification
    Trigger
    Instant
    Try It
    • HTTP Method
      Required
    • URL
      Required
    • Query String Parameters
    • Headers
    • Additional Request Headers
    • Body
    Action
    Write
    • First Name
      Required
    • Last Name
      Required
    • Business name
      Required
    • User Phone
    • Email
      Required
    • Address
    • City
    • State / Prov / Region
    • Postal Code
    • Tags (comma delimited string for multiple tags)
    • Source
    • Mark as Lead
      Required
    • Notes
    • Business Name
    • Country
      Required
    • Date Of Birth
    Action
    Write
    • Campaign
      Required
    • First Name
      Required
    • Last Name
      Required
    • Business name
      Required
    • User Phone
    • Email
      Required
    • Address
    • City
    • State / Prov / Region
    • Postal Code
    • Tags (comma delimited string for multiple tags)
    • Source
    • Lead Source
    • Notes
    • Event Time (Must be in ISO 8601 format ie. 2019-02-08T13:35:00-08:00)
    Action
    Write

Learn how to automate Formstack on the Zapier blog

Learn how to automate LeadConnector on the Zapier blog

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formstack logo
About Formstack
Formstack is one of the easiest ways to build custom forms that let you collect data your way.
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