Integrate Gmail with Google Ads to automate your work
How Zapier works
Zapier makes it easy to integrate Gmail with Google Ads - no code necessary. See how you can get setup in minutes.
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Set up your first integration
Quickly connect Gmail to Google Ads with a Zapier template.
Our most popular template
Frequently Asked Questions about Gmail + Google Ads integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Gmail and Google Ads
What is the first step to integrate Gmail with Google Ads using our platform?
To start integrating Gmail with Google Ads, begin by logging into your account on our platform. You will then need to set up a new Zap and choose Gmail as the trigger app. Next, select the specific trigger event in Gmail, like receiving a new email.
What triggers can be utilized from Gmail for Google Ads integration?
In integrating Gmail with Google Ads, you can use triggers such as 'New Email', 'Starred Email', or receiving emails from specific senders. These triggers allow you to automatically initiate actions in Google Ads.
How do I configure an action in Google Ads after a trigger in Gmail?
Once a trigger from Gmail is activated, set your Zap's action step by choosing Google Ads. Then, define what happens next; for instance, creating a new conversion tracking entry when an email is starred.
Are there any required permissions needed for this integration?
Yes, you'll need to grant necessary permissions to allow our platform access both your Gmail account and Google Ads account. This usual process authorizes us to perform actions and read data as per your trigger and action settings.
Can I filter which emails in Gmail will activate triggers for my Google Ads?
Absolutely! During the setup of your zap, you can apply filters so that only certain emails - for example those containing specific keywords or recipients - activate the configurations you've set up in Google Ads.
What should I do if I encounter errors during integration setup?
Should you face any issues while setting up the integration between Gmail and Google Ads, check our detailed troubleshooting guide available on the support page. Ensure all permissions are correctly granted and that selected triggers and actions are correctly configured.
How can I test if my integration between Gmail and Google Ads works correctly?
After setting up your zap with desired triggers from Gmail and actions in Google Ads, use our ‘Test’ feature. You can simulate an email arrival or specified event and confirm if the corresponding action is executed in your Google Ads setup.
Connect Gmail and Google Ads to unlock the power of automation
With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.