Integrate Gmail with Instagram to automate your work

Start with Google for free

1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Gmail with Instagram - no code necessary. See how you can get setup in minutes.

Select a trigger from Gmail

A trigger is an event that starts your Zap and runs the workflow. For example, with Gmail, a trigger could be "New Attachment."

A trigger is the event that kicks off your automated workflow.

Setup an action from Instagram

An action is what takes place after the automation is triggered. For example, with Instagram, the action could be "API Request (Beta)."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Gmail to Instagram

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.

Triggers and actions are the main components of every automated workflow.

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93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Set up your first integration

Quickly connect Gmail to Instagram with a Zapier template.

Our most popular template

Share new Instagram posts via Gmail messages
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Instagram + Gmail
Get emails from Gmail for new media posted on Instagram
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Instagram + Gmail
Send Gmail emails for new media posts in my Instagram account
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Instagram + Gmail
Respond to new Instagram media with Gmail emails instantly
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Instagram + Gmail
Create Gmail draft replies for new Instagram media posts
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Instagram + Gmail
Create Gmail drafts for new Instagram media posts
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Instagram + Gmail

Share new Instagram posts via Gmail messages

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Instagram + Gmail

Get emails from Gmail for new media posted on Instagram

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Instagram + Gmail

Send Gmail emails for new media posts in my Instagram account

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Instagram + Gmail

Respond to new Instagram media with Gmail emails instantly

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Instagram + Gmail

Create Gmail draft replies for new Instagram media posts

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Instagram + Gmail

Create Gmail drafts for new Instagram media posts

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Instagram + Gmail

Add label to Gmail emails when new media are posted in your Instagram account
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Instagram + Gmail
Create labels in Gmail for every new media posted in your Instagram account
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Instagram + Gmail

Make work flow with AI

Level up your Gmail to Instagram integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Gmail + Instagram integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Gmail and Instagram

How do I connect my Gmail with Instagram?

To connect Gmail with Instagram, you'll need to use an automation platform like ours. Start by creating a new zap, and select Gmail as the trigger app with a specific trigger event such as 'New Email'. Next, choose Instagram as the action app and define what you want to happen, such as 'Post a Photo' or 'Send a Direct Message'.

What types of actions can be triggered in Instagram from Gmail?

When integrating Gmail and Instagram, you can set up actions like posting photos, sending direct messages, or adding new followers on Instagram when specific events occur in your Gmail account. This allows for seamless cross-platform interactions.

Can I automate posting photos on Instagram via email attachments in Gmail?

Yes, you can automate this by setting up an integration where a new email with attachments in Gmail triggers an action to post those attachments directly onto your Instagram feed. Make sure the attachment format is compatible with Instagram's requirements.

Is it possible to send an automatic direct message on Instagram based on incoming emails?

Indeed, you can configure an integration where receiving a specific type of email triggers sending a pre-defined direct message through your Instagram account. This is useful for automated customer responses or marketing promotions.

Are there any limitations when integrating Gmail with Instagram?

While our integration makes it easy to connect these platforms, limitations may arise due to API restrictions from either service. For instance, certain actions or the frequency of automated posts may be limited by Instagram's rules. It's good practice to check these before setting up automation.

How secure is the integration between Gmail and Instagram using your services?

We prioritize security by implementing industry-standard encryption methods for data transmitted between apps. Additionally, both Gmail and Instagram continue operating within their own secure environments while communicating through our platform's secure interface.

Can I customize what gets posted on my Instagram when triggered by an email from my manager in Gmail?

Certainly! You can set up filters within our platform so that only emails meeting certain criteria—such as sender’s address being your manager's—trigger customized posts on your Instagram profile. Tailor these posts according to content specified in the email itself.

Connect Gmail and Instagram to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Gmail and Instagram to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Label or mailbox
- Search keywords
Trigger
Scheduled
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- Label or mailbox
Trigger
Scheduled
Try It
- Search keywords
Trigger
Scheduled
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- Label or mailbox
Trigger
Scheduled
Try It
- Message
  Required
Action
Write

- Trigger_instructions
- Thread
  Required
- To
- Cc
- Bcc
- From
- From_name
- Body Type
- Body
  Required
- Add signature default
- Label or mailbox
- Attachments
Action
Write
- To
- Cc
- Bcc
- From
- From_name
- Reply_to
- Subject
  Required
- Body Type
- Body
  Required
- Add signature default
- Label or mailbox
- Attachments
Action
Write

- Trigger_instructions
- Thread
  Required
- To
- Cc
- Bcc
- From
- From_name
- Reply_to
- Body Type
- Body
  Required
- Label or mailbox
- Attachments
Action
Write
- Search keywords
- To
- Cc
- Bcc
- From
- From_name
- Reply_to
- Subject
  Required
- Body Type
- Body
  Required
- Add signature default
- Label or mailbox
- Attachments
Action
Search or write
- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
  Required
Action
Write

New Label
Triggers when you add a new label.
Trigger
Scheduled
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- Label or mailbox
Trigger
Scheduled
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New Starred Email
Triggers when you receive a new email and star it within two days.
Trigger
Scheduled
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- Label
- Message
  Required
Action
Write
- Recipient_instructions
- To
- Cc
- Bcc
- Subject
  Required
- From
- From_name
- Body Type
- Body
  Required
- Add signature default
- Label or mailbox
- Attachments
Action
Write
- Name of label
  Required
Action
Write
- Message
  Required
- Label or mailbox
Action
Write
- Search keywords
Action
Search
New Media Posted in My Account
Triggers when a photo or video is posted to your account.
Trigger
Scheduled
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Learn how to automate Gmail on the Zapier blog

Learn how to automate Instagram on the Zapier blog

About Gmail

One of the most popular email services, Gmail keeps track of all your emails with threaded conversations, tags, and Google-powered search to find any message you need.