Integrate Google Business Profile with HubSpot to automate your work

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The event an automation performs after it's triggered
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How Zapier works

Zapier makes it easy to integrate Google Business Profile with HubSpot - no code necessary. See how you can get setup in minutes.

Select a trigger from Google Business Profile

A trigger is an event that starts your Zap and runs the workflow. For example, with Google Business Profile, a trigger could be "New Review."
A trigger is the event that kicks off your automated workflow.

Setup an action from HubSpot

An action is what takes place after the automation is triggered. For example, with HubSpot, the action could be "Add Contact to List."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Google Business Profile to HubSpot

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Triggers and actions are the main components of every automated workflow.

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Make work flow with AI

Level up your Google Business Profile to HubSpot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Google Business Profile + HubSpot integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Business Profile and HubSpot

How do I connect my Google Business Profile with HubSpot?

To integrate your Google Business Profile with HubSpot, you'll need to use a third-party integration tool like ours. You'll start by selecting Google Business Profile and HubSpot as the two apps you want to connect. Follow the prompts to authenticate both accounts, granting necessary permissions to enable data flow between them.

What triggers are available when connecting Google Business Profile with HubSpot?

When integrating Google Business Profile with HubSpot through our platform, you can set up triggers such as new reviews received on your business profile or changes in business information like hours or phone number updates. These triggers enable automatic actions within HubSpot based on real-time events from your business profile.

Can I automate actions in HubSpot based on my Google Business Profile activities?

Yes, our integration allows you to automate several actions in HubSpot based on your Google Business Profile activities. For example, each time a new review is received on Google, an entry can automatically be created or updated in your CRM system within HubSpot. This seamless process helps maintain up-to-date records.

Will changes made in Google Business Profile reflect in HubSpot immediately?

Changes made in your Google Business Profile can be set up to reflect almost immediately within HubSpot, depending on the trigger configurations. Our platform facilitates near real-time updates so that any change like a new review or updated contact information is quickly captured and processed into HubSpot.

Is there a limit to the number of profiles I can integrate with HubSpot?

Our integration supports multiple profiles, but specific limits may depend on the pricing plan selected for our services. It's advisable to check the details of your plan or connect with support for clarification regarding any limitations or additional charges that might apply.

What data can be shared between Google Business Profile and HubSpot?

The types of data commonly shared include customer reviews, business information updates like hours and phone numbers, and customer interaction metrics from your Google Business Profile. By connecting these aspects with your CRM data in HubSpot, you create a comprehensive view of how customers interact through different channels.

Do I have control over what gets shared between the two platforms?

Absolutely! With our integration tool, you have full control over what data elements are shared between Google Business Profile and HubSpot. You can define precise rules and map specific fields and criteria for synchronization according to your business needs.

Connect Google Business Profile and HubSpot to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
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Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Google Business Profile and HubSpot to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

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    Trigger
    Scheduled
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Learn how to automate Google Business Profile on the Zapier blog

Learn how to automate HubSpot on the Zapier blog

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About Google Business Profile
Google Business Profile is a platform for businesses to create a Business Profile on Google to help them reach and engage with local customers across Google Search and Maps.
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