Integrate Hotjar with Salesforce to automate your work

Google Logo Start with Google for free
SalesforceSalesforce
2. Choose an Action
The event an automation performs after it's triggered
Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Hotjar with Salesforce - no code necessary. See how you can get setup in minutes.

Select a trigger from Hotjar

A trigger is an event that starts your Zap and runs the workflow. For example, with Hotjar, a trigger could be "New Feedback."
A trigger is the event that kicks off your automated workflow.

Setup an action from Salesforce

An action is what takes place after the automation is triggered. For example, with Salesforce, the action could be "Add Contact to Campaign."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Hotjar to Salesforce

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024
G2 Badge - Best Results - Winter 2024
G2 Badge - Most Implementable - Winter 2024
G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Hotjar to Salesforce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Hotjar + Salesforce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Hotjar and Salesforce

Integrating Hotjar with Salesforce requires using a third-party integration service like Zapier, where you can set up triggers and actions between the two platforms. For example, you might trigger a new record in Salesforce whenever there's a new Hotjar response.

When integrating Hotjar with Salesforce, common triggers from Hotjar include new form submissions, new surveys completed, or user sessions started. These can prompt actions such as creating or updating records in Salesforce.

When a specific event occurs in Hotjar, such as a survey completion or heatmap view, actions we can perform in Salesforce include creating leads, updating existing contact information, or logging activities.

No extensive technical expertise is needed to set up the integration. Using tools like Zapier simplifies the process by enabling you to connect both platforms through an intuitive interface that configures triggers and actions with minimal effort.

Yes, during the integration setup you can map custom fields from responses gathered in Hotjar directly into corresponding fields within your Salesforce records.

Yes, automation is possible by setting specific triggers based on user behavior data collected by Hotjar. This allows automatic updates or creation of records within your Salesforce system enhancing workflow efficiency.

The frequency of data sync depends on how you've configured your integration. When using Zapier, you can set real-time syncing for events defined by triggers ensuring timely updates between both platforms.

Connect Hotjar and Salesforce to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Hotjar and Salesforce to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
Start here
arrow pointing down
Start here
arrow pointing down
Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Feedback Widget
      Required
    Trigger
    Instant
    Try It
    • Survey ID
      Required
    Trigger
    Instant
    Try It
  • Salesforce triggers, actions, and search
    New Contact

    Triggers when a new Contact is created.

    Trigger
    Scheduled
    Try It
  • Salesforce triggers, actions, and search
    New Lead

    Triggers when a new Lead is created.

    Trigger
    Scheduled
    Try It
  • Hotjar triggers, actions, and search
    New Recording

    Triggers when a new Recording is created.

    Trigger
    Instant
    Try It
  • Salesforce triggers, actions, and search
    New Case Attachment

    Triggers when a new Attachment is added to a case.

    Trigger
    Scheduled
    Try It
    • History Object
      Required
    Trigger
    Scheduled
    Try It
  • Salesforce triggers, actions, and search
    New Outbound Message

    Triggers when a new outbound message is received in Salesforce.

    Trigger
    Instant
    Try It

Learn how to automate Hotjar on the Zapier blog

Learn how to automate Salesforce on the Zapier blog

hotjar logo
hotjar logo
About Hotjar
Traditional web analytics tools help you analyze traffic data. But numbers alone can’t tell you what users really do on your site — Hotjar will.
Learn more
Related categories
  • Analytics
salesforce logo
salesforce logo
About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
Learn moreHelp
Related categories
  • CRM (Customer Relationship Management)
Similar apps
Zapier Interfaces integrationsZapier Interfaces integrations
  • Zapier Interfaces
  • App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

    Connect Hotjar to Salesforce on the world's largest no-code automation platform

    Google Logo Sign up with Google