Integrate Klaviyo with WordPress to automate your work

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2. Choose an Action
The event an automation performs after it's triggered
Endless possibilities

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How Zapier works

Zapier makes it easy to integrate Klaviyo with WordPress - no code necessary. See how you can get setup in minutes.

Select a trigger from Klaviyo

A trigger is an event that starts your Zap and runs the workflow. For example, with Klaviyo, a trigger could be "New Event."
A trigger is the event that kicks off your automated workflow.

Setup an action from WordPress

An action is what takes place after the automation is triggered. For example, with WordPress, the action could be "Upload Media."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Klaviyo to WordPress

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Klaviyo to WordPress integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Klaviyo + WordPress integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Klaviyo and WordPress

How do I integrate Klaviyo with WordPress?

To integrate Klaviyo with your WordPress site, you can use a plugin such as Zapier's WooCommerce integration. First, install and activate the plugin. Then, connect your WordPress site to your Klaviyo account by entering API keys and following the on-screen instructions. This setup allows data from your WooCommerce store to trigger actions in Klaviyo, such as adding users to a list or sending an email.

Can I automate email campaigns using triggers from my WordPress site?

Yes, after integrating Klaviyo with WordPress using our connectors, you can automate email campaigns based on specific triggers. For example, when a user completes a purchase or signs up for a newsletter on your WordPress site, these actions can automatically trigger targeted email campaigns in Klaviyo.

What triggers can be used for automation in the Klaviyo and WordPress integration?

The integration between Klaviyo and WordPress supports various triggers such as user registration, form submissions, completed purchases (in e-commerce setups), and more. These triggers help initiate corresponding actions in Klaviyo like sending emails or updating customer profiles.

Is it possible to capture comments from my blog into my Klaviyo contact list?

Yes, you can set up automations that add users who comment on your blog to specific segments or lists within Klaviyo. With the right setup through our platform, new comments on posts can serve as triggers for adding or updating these contacts.

How do we handle user data synchronization between WordPress and Klaviyo?

User data synchronization is handled through our seamless integrations that ensure real-time updates between your WordPress site and Klaviyo. Whenever there's an action like purchase or sign-up on WordPress, data is instantly updated in your Klaviyo account without manual intervention.

Are there any specific plugins needed for integrating with WooCommerce stores on WordPress?

While there are multiple ways to connect WooCommerce stores with Klaviyo through our setup options, the most common method involves using specialized plugins available in the market or direct API connections using Zapier's tools for optimal performance.

What actions can be triggered in Klaviyo following events in WordPress?

Following events on WordPress such as form submissions or purchases, actions that can be triggered within Klaviyo include automated email sends, updating customer profiles or lists, tagging users for segmentation purposes among others.

Connect Klaviyo and WordPress to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Klaviyo and WordPress to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
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Start here
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Metric
    Trigger
    Scheduled
    Try It
    • Channel
    Trigger
    Scheduled
    Try It
    • Tag
      Required
    • List
      Required
    Action
    Write
    • List Name
      Required
    Action
    Write
    • Audience Type
    Trigger
    Scheduled
    Try It
    • Profile ID
      Required
    • List
      Required
    Action
    Write
    • Tag
      Required
    • Segment
      Required
    Action
    Write
    • Email
    • First_name
    • Last_name
    • Phone_number
    • Title
    • Organization
    • City
    • Region
    • Country
    • Zip
    • Image URL
    • Unique_id
    • Custom_properties
    • Consent to subscribe to Channel
    Action
    Write

Learn how to automate Klaviyo on the Zapier blog

Learn how to automate WordPress on the Zapier blog

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About Klaviyo
Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
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    About WordPress
    WordPress is web software you can use to create a beautiful website or blog. Nearly 20% of the top 10 million websites and over 60 million people have chosen WordPress to power the place on the web they call "home".
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