Integrate Luma with Marketo to automate your work

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1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

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Select a trigger from Luma

A trigger is an event that starts your Zap and runs the workflow. For example, with Luma, a trigger could be "Event Updated."

A trigger is the event that kicks off your automated workflow.

Setup an action from Marketo

An action is what takes place after the automation is triggered. For example, with Marketo, the action could be "Add Lead to List."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Luma to Marketo

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Triggers and actions are the main components of every automated workflow.

Set up your first integration

Quickly connect Luma to Marketo with a Zapier template.

Our most popular template

Create or update leads in Marketo from new guests in Luma
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Luma + Marketo

Create or update leads in Marketo from new guests in Luma

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Luma + Marketo

Make work flow with AI

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Connect Luma and Marketo to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

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Connect Luma and Marketo to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Event Updated
Triggers when an event is updated.
Trigger
Scheduled
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Event Guest Updated
Triggers when a guest registers for your event, joins the event or updates their registration.
Trigger
Scheduled
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- Form
Trigger
Scheduled
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New Program
Triggers when a new program is created.
Trigger
Scheduled
Try It
- List
- Lead
  Required
Action
Write

- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Email
  Required
- Additional Fields
- Partition
Action
Search or write

Event Created
Triggers when a new event is created
Trigger
Scheduled
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Calendar Member Updated
Triggers when someone subscribes to your calendar.
Trigger
Scheduled
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- List
- Additional Fields
Trigger
Scheduled
Try It
- List
- Additional Fields
Trigger
Scheduled
Try It
- Partition
Action
Write
- Email
  Required
- Additional Fields
Action
Search

Automate Marketo: get inspired on the Zapier blog

About Luma

Luma is an event management app that gives you the tools to host delightful events.

Related categories

Event Management

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

Related categories

Marketing Automation

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