Integrate Mailchimp with WooCommerce to automate your work

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1. Choose a Trigger

An event that starts an automation

2. Choose an Action

The event an automation performs after it's triggered

Endless possibilities

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How Zapier works

Zapier makes it easy to integrate Mailchimp with WooCommerce - no code necessary. See how you can get setup in minutes.

Select a trigger from Mailchimp

A trigger is an event that starts your Zap and runs the workflow. For example, with Mailchimp, a trigger could be "New Campaign."

A trigger is the event that kicks off your automated workflow.

Setup an action from WooCommerce

An action is what takes place after the automation is triggered. For example, with WooCommerce, the action could be "Create Coupon."

An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Mailchimp to WooCommerce

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Triggers and actions are the main components of every automated workflow.

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Customers who say using Zapier has made them better at their job

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Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Set up your first integration

Quickly connect Mailchimp to WooCommerce with a Zapier template.

Our most popular template

Add new WooCommerce orders to Mailchimp lists
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WooCommerce + Mailchimp
Add new WooCommerce customers to Mailchimp as subscribers
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WooCommerce + Mailchimp
Add new WooCommerce subscribers to Mailchimp as subscribers
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WooCommerce + Mailchimp
Update Mailchimp subscribers with new WooCommerce order status changes
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WooCommerce + Mailchimp
Validate new WooCommerce order email addresses before adding to Mailchimp
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WooCommerce + ZeroBounce + Mailchimp
Verify email addresses and update Mailchimp subscribers with new WooCommerce orders
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WooCommerce + Verifalia + Mailchimp

Add new WooCommerce orders to Mailchimp lists

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WooCommerce + Mailchimp

Add new WooCommerce customers to Mailchimp as subscribers

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WooCommerce + Mailchimp

Add new WooCommerce subscribers to Mailchimp as subscribers

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WooCommerce + Mailchimp

Update Mailchimp subscribers with new WooCommerce order status changes

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WooCommerce + Mailchimp

Validate new WooCommerce order email addresses before adding to Mailchimp

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WooCommerce + ZeroBounce + Mailchimp

Verify email addresses and update Mailchimp subscribers with new WooCommerce orders

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WooCommerce + Verifalia + Mailchimp

Add or update Mailchimp subscribers with new orders in WooCommerce
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WooCommerce + Mailchimp
Add or update Mailchimp subscribers with new WooCommerce customers
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WooCommerce + Mailchimp

Make work flow with AI

Level up your Mailchimp to WooCommerce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

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Frequently Asked Questions about Mailchimp + WooCommerce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and WooCommerce

How do I integrate Mailchimp with WooCommerce?

You can integrate Mailchimp with WooCommerce by using our plugin. This involves installing the Mailchimp for WooCommerce plugin on your WordPress site and then connecting it to your Mailchimp account. Once connected, customer purchase data from WooCommerce will automatically sync to Mailchimp so you can target customers effectively.

What triggers are available when connecting Mailchimp with WooCommerce?

When integrating Mailchimp with WooCommerce, available triggers include new order creation, updates to an existing order, and new subscriber sign-ups. These triggers allow automated emails or workflows to be initiated in response to these specific events.

Can I sync my entire WooCommerce customer list with Mailchimp?

Yes, you can sync your entire WooCommerce customer list with your Mailchimp account. Our integration allows you to import all existing customers into your audience to begin targeted marketing campaigns right away.

How do I set up automated follow-up emails after a purchase is made in my store?

After integrating, you can set automated follow-up emails by creating an automation workflow in Mailchimp that is triggered by the 'order created' event in WooCommerce. This ensures each customer receives a personalized follow-up after they complete their purchase.

Is it possible to customize email templates for different types of orders in WooCommerce?

Yes, after syncing your store with Mailchimp, you can create tailored email templates for various order types like first-time purchases or abandoned carts. This allows you to engage customers more personally based on their specific shopping behaviors.

What actions can be performed once a trigger from WooCommerce is activated?

Once a trigger from WooCommerce is activated, actions such as sending promotional emails, updating user profiles based on purchase history, and starting targeted drip campaigns can be automatically executed according to your setup in Mailchimp.

How frequently does data sync between WooCommerce and Mailchimp?

The data synchronization schedule between WooCommerce and Mailchimp depends on your connection settings but generally occurs either in real-time or at regular intervals such as daily or weekly. You have flexibility in configuring how often this data transfer occurs.

Connect Mailchimp and WooCommerce to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Mailchimp and WooCommerce to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger

Start here

Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Audience
- Status
Trigger
Scheduled
Try It
- Audience
- Link
  Required
- Track all links clicks
Trigger
Scheduled
Try It
- Store
  Required
Trigger
Scheduled
Try It
- Store
  Required
Trigger
Scheduled
Try It
- Audience
- Segment or Tag
  Required
Trigger
Scheduled
Try It

- Audience
- Email Address
  Required
Action
Write
- Campaign
  Required
Action
Write

- Audience
- Tag name
  Required
Action
Write
- Tag name
  Required
- Company
  Required
- Address1
  Required
- Address2
- City
  Required
- State
  Required
- Zip
  Required
- Country
  Required
- Phone
- Permission_reminder
  Required
- Email_type_option
  Required
- From_name
  Required
- From_email
  Required
- Subject
  Required
- Language
  Required
- Notify_on_subscribe
- Notify_on_unsubscribe
- Double_optin
- Marketing_permissions
- Use_archive_bar
Action
Write
- Audience
- Email Address
  Required
- Delete Contact
Action
Write
- Campaign
  Required
Action
Write
- Audience
- Segment or Tag
  Required
- Email Address
  Required
Action
Write
- Name
  Required
Action
Search
- Audience
- Tag name
  Required
Action
Search
- Name
  Required
- Campaign Name
- Audience
- Segment or Tag
  Required
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Search or write
- Name
  Required
- Audience
- Audience
- Email Address
  Required
- New Email
- Status
  Required
- Double_optin
- Update Existing
- Replace Groups
- Groups
- Language
  Required
- Tag(s)
Action
Search or write
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
Create Coupon
Creates a new Coupon.
Action
Write
Create Customer
Creates a new Customer.
Action
Write
Create Order
Creates a new Order.
Action
Write
Update Order
Updates an existing Order.
Action
Write
Update Product Price
Manage the regular price or sale price of an existing Product or Variation by SKU or ID.
Action
Write
Update Product
Updates an existing Product or Variation.
Action
Write
Create Subscription Note
Creates a new Subscription Note.
Action
Write
Create User Membership
Creates a new User Membership.
Action
Write
- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
Find Customer
Finds a Customer by searching.
Action
Search
Find Order Note
Finds an Order Note by searching.
Action
Search
Find Product
Finds a Product or Variation by searching.
Action
Search
Find Subscription
Finds a Subscription by searching.
Action
Search
Find or Create Coupon
Finds a Coupon by searching.
Action
Search or write
Find or Create Order Note
Finds an Order Note by searching.
Action
Search or write
Find or Create Product
Finds a Product or Variation by searching.
Action
Search or write
Find or Create Subscription
Finds a Subscription by searching.
Action
Search or write

- Audience
- Trigger each time a subscriber opens an email
Trigger
Scheduled
Try It
New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Scheduled
Try It
- Audience
- Note_about_samples
Trigger
Instant
Try It
- Audience
Trigger
Instant
Try It
- Audience
- Note_about_samples
Trigger
Instant
Try It
- Campaign Name
- Audience
- Segment or Tag
  Required
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Write
- Campaign
  Required
Action
Write
- Audience
- Email Address
  Required
- Tag name
  Required
- Properties
Action
Write
- Audience
- Email Address
  Required
- New Email
- Status
  Required
- Double_optin
- Update Existing
- Replace Groups
- Groups
- Language
  Required
- Tag(s)
Action
Write
- Audience
- Segment or Tag
  Required
- Email Address
  Required
Action
Write
- Audience
- Email Address
  Required
- Note
  Required
Action
Write
- HTTP Method
  Required
- URL
  Required
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Store
  Required
- Email Address
  Required
Action
Search
- Name
  Required
- Audience
Action
Search
- Audience
- Tag name
  Required
Action
Search or write
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
Update Coupon
Updates an existing Coupon.
Action
Write
Update Customer
Updates an existing Customer.
Action
Write
Create Order Note
Creates a new Order Note.
Action
Write
Create Product
Creates a new Product or Variation.
Action
Write
Update Product Stock Quantity
Manage the stock quantity and stock status of an existing Product or Variation by SKU or ID.
Action
Write
Create Subscription
Creates a new Subscription.
Action
Write
Update Subscription
Updates an existing Subscription.
Action
Write
Update User Membership
Updates an existing User Membership.
Action
Write
Find Coupon
Finds a Coupon by searching.
Action
Search
Find Membership Plan
Finds a Membership Plan by searching.
Action
Search
Find Order
Finds an Order by searching.
Action
Search
Find Subscription Note
Finds a Subscription Note by searching.
Action
Search
Find User Membership
Finds a User Membership by searching.
Action
Search
Find or Create Customer
Finds a Customer by searching.
Action
Search or write
Find or Create Order
Finds an Order by searching.
Action
Search or write
Find or Create Subscription Note
Finds a Subscription Note by searching.
Action
Search or write
Find or Create User Membership
Finds a User Membership by searching.
Action
Search or write

Learn how to automate Mailchimp on the Zapier blog

Learn how to automate WooCommerce on the Zapier blog

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