Integrate Pardot with SMTP by Zapier to automate your work

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SMTP by ZapierSMTP by Zapier
2. Choose an Action
The event an automation performs after it's triggered
Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Pardot with SMTP by Zapier - no code necessary. See how you can get setup in minutes.

Select a trigger from Pardot

A trigger is an event that starts your Zap and runs the workflow. For example, with Pardot, a trigger could be "New Form Submission."
A trigger is the event that kicks off your automated workflow.

Setup an action from SMTP by Zapier

An action is what takes place after the automation is triggered. For example, with SMTP by Zapier, the action could be "Send Email."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Pardot to SMTP by Zapier

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Pardot to SMTP by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Pardot + SMTP by Zapier integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Pardot and SMTP by Zapier

How can I integrate Pardot with SMTP by Zapier?

To integrate Pardot with SMTP by Zapier, you need to create a Zap. Start by selecting Pardot as the trigger app and choose an appropriate trigger event like 'New Prospect.' Then, set SMTP by Zapier as the action app and configure the email details under 'Send Outbound Email.' Once configured, this setup will automatically send an email through your SMTP server when a new prospect is identified in Pardot.

What are the prerequisites for connecting Pardot to SMTP via Zapier?

You'll need active accounts with both Pardot and SMTP by Zapier. Make sure you have administrative permissions in Pardot to create API user keys that are necessary for integration. Also, ensure that your SMTP configurations such as server address, port, and credentials are ready to be input into Zapier.

Can I use any email service provider with the SMTP connection in Zapier?

Yes, SMTP by Zapier allows you to use any email service provider that supports standard SMTP protocol. You just need the correct server settings and credentials of your email provider when setting up the action in your Zap.

How do triggers work when integrating Pardot with SMTP through Zapier?

Triggers in this integration start from events you select in Pardot - for example, 'New Prospect' or 'Prospect Updated.' When these events occur, they prompt an action via our platform such as sending an automated email through your configured SMTP server using SMTP by Zapier.

Are there limitations on the number of emails I can send using SMTP by Zapier with my Pardot integration?

We don’t impose specific limits on sending emails via SMTP; however, your email service provider may have limitations on the number of emails sent per day or per hour. Check with your provider to ensure compliance with their policies while using our integration.

Could there be delays in email delivery when using this integration?

While our platform processes tasks promptly after triggering events from Pardot, actual email delivery depends on the reliability and speed of your chosen SMTP server/provider. Some delays might occur based on their processing times or traffic conditions.

What should I do if my integration between Pardot and SMTP isn't working correctly?

First, check that all login credentials and API keys entered are correct for both systems. Ensure there are no typos in your SMPT configurations. Test triggers independently within our interface before confirming changes again live within your workflow setup.

Connect Pardot and SMTP by Zapier to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
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Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
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Connect Pardot and SMTP by Zapier to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
Start here
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Start here
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Pardot triggers, actions, and search
    New Form Submission

    Triggers when a form is submitted.

    Trigger
    Scheduled
    Try It
    • List
      Required
    Trigger
    Scheduled
    Try It
    • List
      Required
    • Prospect
      Required
    Action
    Write
    • List
      Required
    • Prospect
      Required
    Action
    Write
  • Pardot triggers, actions, and search
    New Prospect

    Triggers when a new Prospect is synced to Pardot.

    Trigger
    Scheduled
    Try It
  • Pardot triggers, actions, and search
    New or Updated Prospect

    Triggers when a Prospect is created or updated in Pardot.

    Trigger
    Scheduled
    Try It
    • Email Address
      Required
    • First Name
    • Last Name
    • Last Activity At
    • Salutation
    • Campaign
    • Address One
    • Address Two
    • City
    • Zip
    • State
    • Territory
    • Country
    • Website
    • Phone
    • Fax
    • Job Title
    • Department
    • Company
    • Number of Employees
    • Years in Business
    • Industry
    • Notes
    • Comments
    • Source
    • Score
    • Password
    • Account
    • Annual Revenue
    • Is Do Not Email
    • Is Reviewed
    • Is Starred
    • Is Do Not Call
    Action
    Write
    • Name
      Required
    • Campaign
    • Lists
      Required
    • From Name
      Required
    • From Email
      Required
    • Subject Line
      Required
    • Email Body (Text)
      Required
    • Email Body (HTML)
    • Tags
    • Custom Reply-To Address
    • Suppression Lists
    • Scheduled Time
    Action
    Write

Learn how to automate Pardot on the Zapier blog

Learn how to automate SMTP by Zapier on the Zapier blog

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About Pardot
Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.
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    About SMTP by Zapier
    SMTP stands for Simple Mail Transfer Protocol, which is an Internet standard for email transmission available in Microsoft, Google and Yahoo! products among millions of mail servers worldwide. Check our IMAP service as well!
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    • Email
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