Integrate Shopify with Mailchimp to automate your work

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2. Choose an Action
The event an automation performs after it's triggered
Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Shopify with Mailchimp - no code necessary. See how you can get setup in minutes.

Select a trigger from Shopify

A trigger is an event that starts your Zap and runs the workflow. For example, with Shopify, a trigger could be "New Blog."
A trigger is the event that kicks off your automated workflow.

Setup an action from Mailchimp

An action is what takes place after the automation is triggered. For example, with Mailchimp, the action could be "Archive Subscriber."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Shopify to Mailchimp

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Triggers and actions are the main components of every automated workflow.

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Make work flow with AI

Level up your Shopify to Mailchimp integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Shopify + Mailchimp integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Shopify and Mailchimp

To connect Mailchimp with Shopify, navigate to the integrations section of your Mailchimp account and select Shopify. You will be guided through authorization steps where we request permissions to access your store data for synchronization.

Yes, once integrated, you can create an automation in Mailchimp that triggers a welcome email when a new subscriber is added through Shopify. This is facilitated by setting up specific triggers during the integration setup.

Absolutely! After integration, we can enable e-commerce tracking that allows you to see purchase details directly in your Mailchimp reports whenever recipients buy from your Shopify store.

Customer data sync happens automatically at regular intervals once the integration is set up. We ensure that any changes in customer information like emails and purchase history are consistently updated in both platforms.

Yes, with the integration, you can segment audiences based on their purchase behaviors recorded in Shopify. Our system allows detailed segmentation for targeted campaigns built around this data.

Existing campaigns will continue to run smoothly. On integrating with Shopify, additional data-rich strategies may become available for future campaigns using triggers created during the setup.

Yes, actions such as cart abandonment or new order creation can trigger automated emails from Mailchimp if you've set up these rule-based sequences during configuration.

Connect Shopify and Mailchimp to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Shopify and Mailchimp to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
Start here
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Start here
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Shopify triggers, actions, and search
    New Blog

    Triggers when a new blog is added to your Shopify store.

    Trigger
    Scheduled
    Try It
  • Shopify triggers, actions, and search
    New Customer

    Triggers when a new customer is added to your Shopify account.

    Trigger
    Scheduled
    Try It
    • Risk Level
    Trigger
    Scheduled
    Try It
  • Shopify triggers, actions, and search
    New Cancelled Order

    Triggers whenever an order is cancelled (with line item support).

    Trigger
    Instant
    Try It
    • Blog
      Required
    • Blog Entry Status
    Trigger
    Scheduled
    Try It
  • Shopify triggers, actions, and search
    Customer Account Enabled

    Triggers when a customer account is enabled.

    Trigger
    Instant
    Try It
    • Abandoned Cart Age (Hours)
      Required
    Trigger
    Scheduled
    Try It
  • Shopify triggers, actions, and search
    New Draft Order

    Triggers when a new draft order is created

    Trigger
    Instant
    Try It

Learn how to automate Shopify on the Zapier blog

Learn how to automate Mailchimp on the Zapier blog

shopify logo
shopify logo
About Shopify
Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.
Learn moreHelp
Related categories
  • eCommerce
mailchimp logo
mailchimp logo
About Mailchimp
Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
Learn moreHelp
Related categories
  • Email Newsletters
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