Integrate Square with HubSpot to automate your work

Google Logo Start with Google for free
HubSpotHubSpot
2. Choose an Action
The event an automation performs after it's triggered
Endless possibilities

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Square with HubSpot - no code necessary. See how you can get setup in minutes.

Select a trigger from Square

A trigger is an event that starts your Zap and runs the workflow. For example, with Square, a trigger could be "New Appointment."
A trigger is the event that kicks off your automated workflow.

Setup an action from HubSpot

An action is what takes place after the automation is triggered. For example, with HubSpot, the action could be "Add Contact to List."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Square to HubSpot

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024
G2 Badge - Best Results - Winter 2024
G2 Badge - Most Implementable - Winter 2024
G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Square to HubSpot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Square + HubSpot integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Square and HubSpot

The integration between HubSpot and Square works through triggers and actions. When a specified trigger event occurs in Square, an action is automatically taken in HubSpot. For example, when a new transaction is processed in Square, we can create or update a contact in HubSpot with the transaction details.

Common triggers include new transactions in Square, new customers added to your Square account, or updates to existing customer data. These triggers can initiate various actions within HubSpot such as creating new contacts, logging information about purchases, or updating existing records.

Yes, you can customize the actions that occur in HubSpot based on events happening in Square. You can specify what happens when a trigger—like a new payment in Square—occurs, such as creating a deal record, updating a contact's information, or triggering an email workflow from HubSpot.

Absolutely. Our integration allows you to update existing contact details in HubSpot whenever there's updated information from transactions or customer data changes recorded by Square.

The transfer of data typically occurs almost instantaneously once a trigger event takes place. While there may be occasional minor delays due to network conditions or system loads, updates usually reflect quickly within your HubSpot environment.

While our primary focus is on automating customer interactions and sales activities between platforms, certain aspects related to inventory such as sales tracking and stock levels could potentially be managed with creative use of data fields and actions triggered by sales events.

Generally, most transactional and customer-related data can be transferred between the two platforms. However, complex custom fields or very niche transaction details might require specific configurations within both systems to ensure seamless transfer.

Connect Square and HubSpot to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect Square and HubSpot to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
Start here
arrow pointing down
Start here
arrow pointing down
Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Square triggers, actions, and search
    New Appointment

    Triggers when a new appointment is created.

    Trigger
    Scheduled
    Try It
  • Square triggers, actions, and search
    New Customer

    Triggers when a new customer is created.

    Trigger
    Scheduled
    Try It
    • Location
      Required
    • Order Status
    Trigger
    Scheduled
    Try It
    • Customer ID
      Required
    • Group
      Required
    Action
    Write
    • Item Type
    Trigger
    Scheduled
    Try It
    • Location
      Required
    Trigger
    Scheduled
    Try It
    • Location
      Required
    Trigger
    Scheduled
    Try It
    • Location
      Required
    • Team Member ID
      Required
    • Customer ID
      Required
    • Date and Time of Appointment
      Required
    • Appointment Service ID
      Required
    • Note
    Action
    Write

Learn how to automate Square on the Zapier blog

Learn how to automate HubSpot on the Zapier blog

square logo
square logo
About Square
Square creates tools that help sellers of all sizes start, run and grow their businesses. Square’s point-of-sale service offers tools for every part of running a business, from accepting credit cards and tracking inventory to real-time analytics and invoicing.
Learn moreHelp
Related categories
  • eCommerce
  • Payment Processing
Similar apps
PayPal integrationsPayPal integrations
  • PayPal
  • Payment Processing
    Shopify integrationsShopify integrations
  • Shopify
  • eCommerce
    Epos Now integrationsEpos Now integrations
  • Epos Now
  • Payment Processing
    hubspot logo
    hubspot logo
    About HubSpot
    HubSpot is your all-in-one stop for all of your marketing software needs.
    Learn moreHelp
    Related categories
    • Marketing Automation
    Similar apps
    Inbound Now integrationsInbound Now integrations
  • Inbound Now
  • Marketing Automation, WordPress
    Intercom integrationsIntercom integrations
  • Intercom
  • Customer Support
    Zapier Interfaces integrationsZapier Interfaces integrations
  • Zapier Interfaces
  • App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

    Connect Square to HubSpot on the world's largest no-code automation platform

    Google Logo Sign up with Google