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How Zapier works

Zapier makes it easy to integrate Twilio with Webhooks by Zapier - no code necessary. See how you can get setup in minutes.

Select a trigger from Twilio

A trigger is an event that starts your Zap and runs the workflow. For example, with Twilio, a trigger could be "New Phone Number."
A trigger is the event that kicks off your automated workflow.

Setup an action from Webhooks by Zapier

An action is what takes place after the automation is triggered. For example, with Webhooks by Zapier, the action could be "Custom Request."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Twilio to Webhooks by Zapier

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Twilio to Webhooks by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Twilio + Webhooks by Zapier integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Twilio and Webhooks by Zapier

What is required to integrate Twilio with Webhooks by Zapier?

To integrate Twilio with Webhooks by Zapier, you'll need an active Twilio account and a Zapier account. In your Zap, set up Twilio as the trigger or action app depending on your workflow needs. You'll also need a webhook URL from Zapier that you will configure within your Twilio console.

How can I use Twilio as a trigger in my Zap?

When setting up Zaps, you can use 'Incoming SMS' or 'New Call' as triggers from Twilio. This means whenever you receive a message or call, the Zap will activate and push data using Webhooks by Zapier to initiate designated actions in other apps.

Can I set up multiple actions with a single webhook integration?

Yes, you can configure multiple actions within a single zap after receiving data from Twilio via Webhooks. For example, upon receiving an SMS via Twilio, you could send notifications to Slack and update records in Google Sheets concurrently.

How secure is the data transfer between Twilio and Webhooks by Zapier?

Data transferred between Twilio and Webhooks by Zapier is secured using HTTPS protocols. We recommend reviewing our security guidelines and verifying webhook sources for enhanced data protection.

What happens if there's an error with the webhook delivery?

If there's an error during delivery of webhooks between Twilio and our platform, Zapier will retry the request automatically several times. You can review errors and logs in the task history for troubleshooting.

Is coding necessary when integrating these two platforms?

No coding is required to integrate Twilio with Webhooks by Zapier. Our platform provides an intuitive interface that allows you to set up triggers and actions without needing any programming knowledge.

Why aren't my triggers firing correctly with the integration?

If triggers aren't firing correctly, ensure that your webhook URLs are set accurately within Twilio's settings. Additionally, check if authentication credentials are correct, and verify connectivity status on both ends using our diagnostic tools.

Connect Twilio and Webhooks by Zapier to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Practical ways you can use Twilio and Webhooks by Zapier

Receive SMS updates for new data entries

When a new POST request is caught by the Webhooks by Zapier, Zapier will send an SMS via Twilio to notify the business owner of the new data entry. This ensures real-time updates and quick responses to critical information.

Business owner
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Alert support of high-priority tickets

When a high-priority ticket is received via Webhooks by Zapier, Zapier will send an SMS alert through Twilio to notify the customer support team immediately. This ensures that urgent issues are addressed promptly.

Customer support ops

Notify team of incoming sales meeting schedules

When a new call is scheduled in your calendar via a POST request caught by Webhooks by Zapier, Zapier sends an SMS through Twilio to notify all relevant sales team members about the upcoming meeting. This keeps everyone in the loop and allows better preparation.

Sales ops

SMS notifications for form completions

When a new marketing form submission is received via catch hook in Webhooks by Zapier, Zapier sends an SMS through Twilio to notify the marketing team. This helps in timely follow-ups with potential leads and enhances conversion rates.

Marketing & marketing ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Learn how to automate Twilio on the Zapier blog

Learn how to automate Webhooks by Zapier on the Zapier blog

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About Twilio
An easy tool for developers to send and receive SMS and voice calls.
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    About Webhooks by Zapier
    Webhooks simply POST data (or JSON) to a specific URL every time we see something new. Webhooks can also accept data (or JSON) to kick off a workflow in Zapier.
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