What makes a good free email marketing software?

While different platforms will suit different people best, you'll want to keep an eye out for features like email templates and customization, audience segmentation, automation, scalability, and how many subscribers and sends are included in a free plan. Learn more

Why use an email marketing software?

Email is one of the most effective ways to market your business. Why? Email is universal, as almost everyone has an email address. Plus, email is widely recognized as having a high return on investment (ROI) compared to other mediums. Email marketing software streamlines the entire process, ensuring you're getting the most out of the time you put into it. Learn more

Can I start email marketing for free?

You can. Tons of email marketing tools offer a free plan to get started with. And, as long as you don't exceed contact limits for the free plan, you can send emails to your email list for free. Learn more

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The 8 best free email marketing services in 2025

By Kiera Abbamonte · January 30, 2025

A hero image with the logos of the best free email marketing apps

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Kiera Abbamonte

Kiera’s a content writer who helps SaaS and eCommerce companies connect with customers and reach new audiences. Located in Boston, MA, she loves cinnamon coffee and a good baseball game.

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