Gamify your lead gen with Wheel of Popups and Klaviyo

Have you ever found yourself on the verge of abandoning your online shopping cart, only to get pulled back in with a spin-to-win popup? If your online store deals with high cart abandonment rates, those casual shoppers may need a compelling reason to stick around.

Enter Wheel of Popups, a gamified lead generation app that embeds spin-to-win popups on your site. In exchange for playing (and providing an email address), you can offer discounts or other prizes to attract new leads and encourage specific behaviors. 

For example, you can trigger the pop-up on high-exit pages to encourage casual shoppers to make a purchase. You can then capitalize on that renewed interest by adding those new leads to your marketing outreach efforts.

Fortunately, you don't have to do it manually: With a simple Zap (our word for automated workflows), you can automatically send new leads from Wheel of Popups to a marketing platform like Klaviyo. That way, you can start reducing the number of abandoned carts and boost sales.

The problem: Your abandoned cart rate is too high.

The solution: Use Wheel of Popups to lower your store's rate of abandoned carts and add new leads to a marketing list in Klaviyo.

Ready to try it yourself? Get started with our pre-made workflows called Zap templates. Just click on the template below and we'll guide you through the setup process. It only takes a few minutes.

Zap rating: Beginner

Pro tip: Don't use Klaviyo for your email marketing? No problem! Wheel of Popups connects with many more marketing automation tools through Zapier, so you can solve your abandoned cart problem.

This is just the start of all you can do with Wheel of Popups and Zapier. Zapier supports thousands of apps so you can automate almost any task at work. Start building your Zap now with Wheel of Popups to add gamification to your marketing strategy.