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2 min read

How to get the most out of SMS messaging with automation

By Ellie Huizenga · May 6, 2021
An orange SMS message icon in a white box on a light orange background.

According to techjury, mobile users check their phones 63 times a day, and millennials spend 48 minutes texting every day. There's no doubt that SMS messaging is a powerful way to connect with consumers to drive engagement and generate sales.

But how do you get the most out of your SMS messaging platform? From instantly acknowledging feedback to keeping your team informed, there are impactful ways to use SMS messaging to take your business to the next level. We've collected a few of our most popular automatic workflows—called Zaps—to help you get started.

Promptly follow up with new leads

Every Monday morning, I dread having to check my email—because I know it's going to be full of emails that I might be interested in, but don't have the time to wade through. Plus, I know that if I respond to one of those emails with a question, it will take days to get a response. 

Two-way SMS messaging changes all of that, allowing businesses to promptly follow up with leads and engage in meaningful conversation. Check out a few Zaps that can help you optimize sales with quick responses.

To get started with a Zap template—what we call our pre-made workflows—just click on the button. It only takes a few minutes to set up. You can read more about setting up Zaps here.

Send messages on EZ Texting for new Google Ads leads

Send messages on EZ Texting for new Google Ads leads
  • Google Ads logo
  • EZ Texting logo
Google Ads + EZ Texting

Send text messages to new people on Pipedrive

Send text messages to new people on Pipedrive
  • Pipedrive logo
  • TextMagic SMS logo
Pipedrive + TextMagic SMS

Send text messages via EZ Texting to new Shopify customers

Send text messages via EZ Texting to new Shopify customers
  • Shopify logo
  • EZ Texting logo
Shopify + EZ Texting

Send SMS messages via SimpleTexting to new Facebook Lead Ad leads

Send SMS messages via SimpleTexting to new Facebook Lead Ad leads
  • Facebook Lead Ads logo
  • SimpleTexting logo
Facebook Lead Ads + SimpleTexting

SMS messaging also allows you to easily follow up with leads. Instead of sending another email, reach out via SMS message to engage your customers and make more sales: 

Send SMS messages via SimpleTexting to Shopify customers with abandoned carts

Send SMS messages via SimpleTexting to Shopify customers with abandoned carts
  • Shopify logo
  • SimpleTexting logo
Shopify + SimpleTexting

Instantly acknowledge feedback

Feel like you are drowning in customer service emails? Maybe it's time to discover how SMS messaging can help you provide personalized and thoughtful support to your customers—while minimizing repetitive tasks on your part. 

SMS messaging opens up a whole new way to connect to your customers. Discover a few of our most popular workflows allowing you to take your customer support to the next level: 

Send TextMagic SMS messages to follow up on feedback sent via Typeform

Send TextMagic SMS messages to follow up on feedback sent via Typeform
  • Typeform logo
  • TextMagic SMS logo
Typeform + TextMagic SMS

Send SMS messages via SimpleTexting for new Google Form submissions

Send SMS messages via SimpleTexting for new Google Form submissions
  • Google Forms logo
  • SimpleTexting logo
Google Forms + SimpleTexting

Create Zendesk tickets for new incoming TextMagic SMS messages

Create Zendesk tickets for new incoming TextMagic SMS messages
  • TextMagic SMS logo
  • Zendesk logo
TextMagic SMS + Zendesk

Get notified of Jotform submissions with a Twilio SMS message

Get notified of Jotform submissions with a Twilio SMS message
  • Jotform logo
  • Twilio logo
Jotform + Twilio

Keep yourself & your team informed with ease

Working with a team comes with its fair share of challenges. Communication is often one of the most challenging items. However, SMS messaging can be a helpful way to keep yourself and your team informed. 

Set up automatic workflows that connect your platforms so that you never miss something important. For example, push notifications to Slack when you get new SMS messages. That way, you can easily stay on top of customer support and new orders. 

Automatically Forward Twilio SMS to Slack

Automatically Forward Twilio SMS to Slack
  • Twilio logo
  • Slack logo
Twilio + Slack

Get your TextMagic SMS messages in your email inbox

Get your TextMagic SMS messages in your email inbox
  • TextMagic SMS logo
  • Email by Zapier logo
TextMagic SMS + Email by Zapier

Post new incoming texts from SimpleTexting to Slack channels

Post new incoming texts from SimpleTexting to Slack channels
  • SimpleTexting logo
  • Slack logo
SimpleTexting + Slack

Log new incoming SMS messages from Salesmsg to a Google Sheet

Log new incoming SMS messages from Salesmsg to a Google Sheet
  • Salesmsg logo
  • Google Sheets logo
Salesmsg + Google Sheets

Stay one step ahead of your meetings

In this day and age, it feels impossible to stay on top of all the weekly meetings. I found helpful ways to automate my meeting action items—the next step was figuring out how to automate calendar event reminders so that I actually remember to show up to the meeting. Enter: SMS messaging automation. 

To ensure you (or your attendees) arrive promptly to your meetings, set up a workflow to send an SMS message for any approaching calendar event. 

Send SMS reminders via SimpleTexting for new approaching Google Calendar events

Send SMS reminders via SimpleTexting for new approaching Google Calendar events
  • Google Calendar logo
  • SimpleTexting logo
Google Calendar + SimpleTexting

Send Salesmsg text messages when Calendly invitees are created

Send Salesmsg text messages when Calendly invitees are created
  • Calendly logo
  • Salesmsg logo
Calendly + Salesmsg

Send Twilio SMS messages for Google Calendar events

Send Twilio SMS messages for Google Calendar events
  • Google Calendar logo
  • Twilio logo
Google Calendar + Twilio

Missing the days when you could get an SMS notification for upcoming Google Calendar events? See our tutorial on how to recreate that feature using Zapier.

Get the most out of your SMS messaging tool 

SMS messaging is a powerful way to connect to your customers and clients. With Zapier, you can automate repetitive tasks and focus on the more important things—like making connections with your community that have an impact. 

New to Zapier? It's workflow automation software that lets you focus on what matters. Combine user interfaces, data tables, and logic with thousands of apps to build and automate anything you can imagine. Sign up for free to use this app, and thousands more, with Zapier.

Related reading:

  • 5 ways your clients benefit from support and service automation

  • 3 signs your business may need Zapier

  • Learn how to automate your event marketing

  • 6 ways to automate Twilio

  • Popular ways to automate ClickSend SMS

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'