Articles tagged "Ads & conversion"

Track offline conversions in Google Ads with Zapier

If your sales process starts online but then ends offline, with a final sale or deal that happens via phone, email, or in person, you should consider using offline conversion tracking to find the people who would be most likely to convert.

6 Google Ads mistakes that will drain your ad spend

Save your advertising budget by avoiding these 6 Google Ads mistakes.

5 Google Ads tips to get the most out of your advertising campaigns

I reached out to several Google Ads experts in my network and asked them to share a few insightful tips that have helped them level up their Google Ads campaigns. 

5 ways to automate LinkedIn Matched Audiences

LinkedIn ads allow you to use advanced, professional audience targeting and a feature called Matched Audiences so you can reach the people who matter most to your business.

How to add leads from LinkedIn Lead Gen Forms to Salesforce

Speed up lead follow-up by consolidating your data.

5 ways to automate Facebook Offline Conversions

Discover powerful Zapier workflows to streamline data transfer, track purchases, capture audiences, and optimize your Facebook ad strategy—all without manual data entry.

How to create a Facebook ad strategy (with template)

You need to go in with a solid, clear strategy for each individual Facebook ads campaign you create. To help, I'm sharing a Facebook ad strategy template I've used with clients to help them maintain focus and get the best results.

Automatically send lead information to your ad tools

Never miss a warm lead with easy, automatic ad targeting. Use Zapier to send leads from other apps to custom audiences in your ad tools.

7 ways to automate Facebook Custom Audiences with Zapier

If you want to get the most bang for your buck advertising on Facebook, you should make sure your ads are reaching the users most likely to be interested in what you have to offer.

Use your customer list to create custom audiences in Facebook

If you're a marketer, your prospect and customer list is one of your prized possessions. It's a tool for staying in touch. It's a way to nurture contacts into buyers. It's a great start for building audience personas. Your list is everything.