Articles tagged "Design"

How we use Zapier to generate automated reports to improve team buy-in

I have a business background, and my head operates in a certain way. Numbers just seem to make a lot of sense. Design, on the other hand, not so much.

Accessibility and aesthetics don't have to be at odds

Is an accessible web application the enemy of a slick, aesthetically pleasing one? It doesn't have to be, if we're smart. And we are.

Readable vs. understandable: the importance of context

How Pinterest templates changed the way I do business

Adding an image of your favorite recipe or throw pillow to Pinterest isn't hard. But if you're a small business that uses Pinterest as a marketing tool (like mine does!), you know how time-consuming and tiresome it is to constantly design Pins.

5 tips to help you grow your design skills quickly

From things you should avoid to helpful tips that aren't obvious to a design beginner, here are some of the most helpful hacks of design professionals.

5 tips for working with freelance designers

I have good news: the outcome of collaborating with a freelance designer on your project doesn't have to be left up to the Fates. Here are a few things you can do to improve your work with freelance designers and increase the chances of project success.

How to collect the right information for your creative briefs

Working for an in-house design team means that your colleagues will assume you have all the context you need to create your designs. You all work for the same company, so you all know all the things, right? Not so much.

Screenshot Tools, Tips, and Shortcuts: How to Capture Anything on Your Screen

Screenshots are the simplest way to show off your new program, point out a bug, and save that picture on Facebook to your camera roll. They're the easiest way to save anything on your screen.

Increase sales by finding your target audience and niching down

When I first started offering digital services through my design studio, Happily Hedy, I was a generalist. From email marketing to logos, I was doing everything. And while this brought in tons of leads, it was ultimately unsustainable as a business.

How to design for your brand without a designer

Designers are geniuses—they're able to take an idea in your brain and turn it into a beautiful reality. But if you're on a shoestring budget, design resources might not be in the cards. That means you'll have to start by doing it yourself.