ActiveCampaign + Facebook Conversions

Track new or updated ActiveCampaign accounts by sending lead events in Facebook Conversions

Streamline your lead tracking process with this simple workflow. When a new or updated account is noted in ActiveCampaign, it will trigger a Lead Event to send in the Facebook Conversions app. This automation not only saves you time but also ensures all leads are accurately tracked and managed, optimizing your marketing efforts.

Streamline your lead tracking process with this simple workflow. When a new or updated account is noted in ActiveCampaign, it will trigger a Lead Event to send in the Facebook Conversions app. This automation not only saves you time but also ensures all leads are accurately tracked and managed, optimizing your marketing efforts.

  1. When this happens...
    ActiveCampaignActiveCampaign
    New or Updated Account

    Triggers when a new account is added or an existing account's details are updated.

    TriggerInstant
  2. automatically do this!
    Facebook ConversionsFacebook Conversions
    Send Lead Event

    Publish lead events to Conversions API

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Custom ObjectRequired

    • Trigger EventsRequired

    Trigger
    Instant
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    • Task Type (Optional)

    Trigger
    Instant
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  • ActiveCampaign triggers, actions, and search

    New Automation Webhook

    Triggers when an automation sends out webhook data. To add a webhook in ActiveCampaign, navigate to your Automations section, add or edit an automation, and create a new "Webhook" action.

    Trigger
    Instant
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    • ListRequired

    Trigger
    Instant
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activecampaign logo
activecampaign logo

About ActiveCampaign

ActiveCampaign is a customer experience automation (CXA) platform that helps businesses meaningfully engage customers. Access pre-built automations that combine transactional email and email marketing, marketing automation, ecommerce marketing, and CRM for powerful segmentation and personalization across social, email, messaging, chat, and text.
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Related categories

  • Marketing Automation

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facebook-conversions logo

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
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Related categories

  • Ads & Conversion
  • Facebook