Drift + HubSpot

Create or update HubSpot contacts for new leads in Drift

When you add new leads in your chat tool, you'll also want the info added to your marketing automation tool for future follow up. This integration makes it easy by automatically creating/updating a contact in HubSpot when there is a new lead added in Drift. Your new leads will always get the proper follow up going forward.

When you add new leads in your chat tool, you'll also want the info added to your marketing automation tool for future follow up. This integration makes it easy by automatically creating/updating a contact in HubSpot when there is a new lead added in Drift. Your new leads will always get the proper follow up going forward.

  1. When this happens...
    DriftDrift
    New Lead

    Triggers when an email address is collected from a lead.

    TriggerInstant
  2. automatically do this!
    HubSpotHubSpot
    Create or Update Contact

    Creates a new contact or updates an existing contact based on email address.

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Drift triggers, actions, and search

    Conversation Manual Push

    Triggers when a conversation is ready for consumption by third-party systems. This can occur in the following situations: - A conversation has not been active for a specified period of time (customizable by each organization) - A conversation had its status changed to 'closed' - A conversation was manually push to third-parties by a user.

    Trigger
    Instant
    Try It
  • Drift triggers, actions, and search

    New Lead

    Triggers when an email address is collected from a lead.

    Trigger
    Instant
    Try It
  • Drift triggers, actions, and search

    New Message

    Triggers each time a new message in a conversation is received.

    Trigger
    Instant
    Try It
  • Drift triggers, actions, and search

    User Reached Goal

    Triggers when a User has hit a goal within a playbook.

    Trigger
    Instant
    Try It
  • Drift triggers, actions, and search

    Conversation Pushed

    Triggers when a conversation is ready for consumption by third-party systems. This can occur in the following situations: - A conversation has not been active for a specified period of time (customizable by each organization) - A conversation had its status changed to 'closed' - A conversation was manually push to third-parties by a user.

    Trigger
    Instant
    Try It
  • Drift triggers, actions, and search

    New Conversation

    Triggers when a conversation is started.

    Trigger
    Instant
    Try It
  • Drift triggers, actions, and search

    New Contact

    Triggers when a new contact is created through drift.identify. Unless specified by the Drift team, use the "new lead" trigger.

    Trigger
    Instant
    Try It
    • Lead StageRequired

    Trigger
    Instant
    Try It
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drift logo

About Drift

Drift is a messaging app that makes it easy for businesses to talk to their website visitors and customers in real-time, from anywhere.
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Related categories

  • Customer Support

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About HubSpot

HubSpot is your all-in-one stop for all of your marketing software needs.
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Related categories

  • Marketing Automation

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