Facebook Conversions + Klaviyo

Send new Klaviyo events to Facebook Conversions as lead events

Stay ahead of your marketing efforts with this efficient workflow. When there's a new event in Klaviyo, it prompts the "Send Lead Event" feature in Facebook Conversions. This way, you streamline your lead generation tactics, ensuring no crucial moment goes unnoticed in your marketing campaign. Make the most of your business strategy with this seamless, automated workflow.

Stay ahead of your marketing efforts with this efficient workflow. When there's a new event in Klaviyo, it prompts the "Send Lead Event" feature in Facebook Conversions. This way, you streamline your lead generation tactics, ensuring no crucial moment goes unnoticed in your marketing campaign. Make the most of your business strategy with this seamless, automated workflow.

  1. When this happens...
    KlaviyoKlaviyo
    New Event

    Triggers on a new event. Optional filtering by metric.

    TriggerScheduled
  2. automatically do this!
    Facebook ConversionsFacebook Conversions
    Send Lead Event

    Publish lead events to Conversions API

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Metric

    Trigger
    Scheduled
    Try It
    • Channel

    Trigger
    Scheduled
    Try It
    • TagRequired

    • ListRequired

    Action
    Write
    • List NameRequired

    Action
    Write
    • Audience Type

    Trigger
    Scheduled
    Try It
    • Profile IDRequired

    • ListRequired

    Action
    Write
    • TagRequired

    • SegmentRequired

    Action
    Write
    • Email

    • First Name

    • Last Name

    • Phone Number

    • Title

    • Organization

    • City

    • Region

    • Country

    • Zip

    • Image URL

    • Unique Id

    • Custom Properties

    • Consent to subscribe to Channel

    Action
    Write
facebook-conversions logo
facebook-conversions logo

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

Related categories

  • Ads & Conversion
  • Facebook
klaviyo logo
klaviyo logo

About Klaviyo

Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
Learn more

Related categories

  • Marketing Automation

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