Facebook Conversions + Klaviyo

Send lead events in Facebook Conversions when new subscribers are added to a segment or list in Klaviyo

Boost your marketing efforts with this efficient workflow. When a new subscriber is added to a segment or list in Klaviyo, a lead event is promptly sent in the Facebook Conversions app. This seamless process helps in maintaining an active and engaged audience while giving you valuable insights into your leads' behaviour. Equip your business with this smart automation to stay on top of your lead management.

Boost your marketing efforts with this efficient workflow. When a new subscriber is added to a segment or list in Klaviyo, a lead event is promptly sent in the Facebook Conversions app. This seamless process helps in maintaining an active and engaged audience while giving you valuable insights into your leads' behaviour. Equip your business with this smart automation to stay on top of your lead management.

  1. When this happens...
    KlaviyoKlaviyo
    Profile added to Segment or List

    Triggers when a Profile is added to a Segment or to a List.

    TriggerScheduled
  2. automatically do this!
    Facebook ConversionsFacebook Conversions
    Send Lead Event

    Publish lead events to Conversions API

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Metric

    Trigger
    Scheduled
    Try It
    • Channel

    Trigger
    Scheduled
    Try It
    • TagRequired

    • ListRequired

    Action
    Write
    • List NameRequired

    Action
    Write
    • Audience Type

    Trigger
    Scheduled
    Try It
    • Profile IDRequired

    • ListRequired

    Action
    Write
    • TagRequired

    • SegmentRequired

    Action
    Write
    • Email

    • First Name

    • Last Name

    • Phone Number

    • Title

    • Organization

    • City

    • Region

    • Country

    • Zip

    • Image URL

    • Unique Id

    • Custom Properties

    • Consent to subscribe to Channel

    Action
    Write
facebook-conversions logo
facebook-conversions logo

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
Help

Related categories

  • Ads & Conversion
  • Facebook
klaviyo logo
klaviyo logo

About Klaviyo

Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
Learn moreHelp

Related categories

  • Marketing Automation

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