Google Ads + LinkedIn Ads

Create LinkedIn Ads conversion events for new Google Ads lead form entries

Boost your LinkedIn Ads performance by seamlessly connecting your Google Ads lead form entries to LinkedIn Ads conversion events. With this workflow, every time a new lead form entry is submitted in Google Ads, the same information is sent as a conversion event to LinkedIn Ads. This helps you optimize your campaign results and analyze lead acquisition data in a streamlined fashion.

When this happens...
New Lead Form Entry
Triggers whenever a new lead is created from a Lead Form Extension.
TriggerScheduled
automatically do this!
Create Audience
Creates an Audience that you can add Contacts or Companies to.
ActionWrite

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Supported triggers and actions

What does this mean?

New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Scheduled
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
Action
Write
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- StatusRequired
Action
Write

- Use Google As...Required
Action
Search
- NameRequired
Action
Search

- OrganizationRequired
- EventRequired
Trigger
Scheduled
Try It
- AccountRequired
- AudienceRequired
- Company Name
- Website Domain
- Email Domain
- LinkedIn Page URL
- Stock Symbol
- Industries
- City
- State
- Country
- Postal Code
Action
Write
- AccountRequired
- Audience TypeRequired
- NameRequired
- Description
Action
Write
- AccountRequired
- PivotsRequired
- MetricsRequired
- Start DateRequired
- End Date
- Time Granularity
Action
Write

- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
Trigger
Scheduled
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write
- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
- Description
- Message
Action
Search or write
- AccountRequired
- Lead Form
Trigger
Instant
Try It
- AccountRequired
- AudienceRequired
- Email Address
- First Name
- Last Name
- Title
- Company
- Country
- Google Advertising ID
Action
Write
- AccountRequired
- AudienceRequired
- Email AddressRequired
Action
Write
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.