Google Ads + Mailchimp

Add new Google Ads leads as Mailchimp subscribers

With this workflow, new leads captured from your Google Ads will be instantly enrolled as subscribers in your Mailchimp list. This smooth process ensures immediate communication, building a strong bridge between you and your potential customers faster. No more manual data transfer - this automated workflow takes care of everything for you seamlessly.

When this happens...
New Lead Form Entry
Triggers whenever a new lead is created from a Lead Form Extension.
TriggerScheduled
automatically do this!
Add/Update Subscriber
Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.
ActionWrite

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Supported triggers and actions

What does this mean?

New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Scheduled
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
Action
Write
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- StatusRequired
Action
Write

- Use Google As...Required
Action
Search
- NameRequired
Action
Search

- Audience
- Status
Trigger
Scheduled
Try It
- Audience
- LinkRequired
- Track all links clicks
Trigger
Scheduled
Try It
- StoreRequired
Trigger
Scheduled
Try It
- Store
Trigger
Scheduled
Try It
- AudienceRequired
- Segment or TagRequired
Trigger
Scheduled
Try It
- AudienceRequired
- Email AddressRequired
Action
Write
- CampaignRequired
Action
Write
- AudienceRequired
- Tag nameRequired
Action
Write
- NameRequired
- CompanyRequired
- Address 1Required
- Address 2
- CityRequired
- StateRequired
- ZipRequired
- CountryRequired
- Phone
- Permission ReminderRequired
- Email Type OptionRequired
- From NameRequired
- From EmailRequired
- SubjectRequired
- LanguageRequired
- Notify On Subscribe
- Notify On Unsubscribe
- Double Optin
- Marketing Permissions
- Use Archive Bar
Action
Write
- AudienceRequired
- Email AddressRequired
- Delete Contact
Action
Write
- CampaignRequired
Action
Write
- AudienceRequired
- TagRequired
- Email AddressRequired
Action
Write
- NameRequired
Action
Search
- AudienceRequired
- Tag nameRequired
Action
Search
- NameRequired
- Campaign Name
- AudienceRequired
- Segment or Tag
- Email SubjectRequired
- Preview Text
- From NameRequired
- From Email AddressRequired
- To Name
- Content Type
Action
Search or write
- SearchRequired
- Audience
- AudienceRequired
- Subscriber EmailRequired
- New Email
- StatusRequired
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Search or write

- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
Trigger
Scheduled
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write
- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
- Description
- Message
Action
Search or write
- Audience
- Trigger each time a subscriber opens an email
Trigger
Scheduled
Try It
New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Scheduled
Try It
- AudienceRequired
- Note About Samples
Trigger
Instant
Try It
- AudienceRequired
Trigger
Instant
Try It
- AudienceRequired
- Note About Samples
Trigger
Instant
Try It
- Campaign Name
- AudienceRequired
- Segment or Tag
- Email SubjectRequired
- Preview Text
- From NameRequired
- From Email AddressRequired
- To Name
- Content Type
Action
Write
- CampaignRequired
Action
Write
- AudienceRequired
- Email AddressRequired
- Custom Event NameRequired
- Properties
Action
Write
- AudienceRequired
- Subscriber EmailRequired
- New Email
- StatusRequired
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Write
- AudienceRequired
- TagRequired
- Email AddressRequired
Action
Write
- AudienceRequired
- Email AddressRequired
- NoteRequired
Action
Write
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- StoreRequired
- Email AddressRequired
Action
Search
- SearchRequired
- Audience
Action
Search
- AudienceRequired
- Tag nameRequired
Action
Search or write

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

Related categories

Similar apps

Facebook Lead Ads

Ads & Conversion, Facebook

AdRoll

Ads & Conversion

About Mailchimp

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

Learn more

Related categories

Email Newsletters

Google Ads + Mailchimp

Add new Google Ads leads as Mailchimp subscribers

New Campaign

Add Contact to Customer List With Email

Managed Account

Message

Create Customer List

Description

Message

Remove Contact From Customer List

Managed Account

Message

Set Campaign Status

Find Campaign by Id

Find Customer List

New Campaign

Audience

Status

Link Clicked

Audience

Track all links clicks

New Customer

New Order

Store

New Subscriber in Segment or Tag

Archive Subscriber

Campaign Report

Create Tag

Create Audience

Address 2

Phone

Notify On Subscribe

Notify On Unsubscribe

Double Optin

Marketing Permissions

Use Archive Bar

Unsubscribe or Delete Contact action

Delete Contact

Send Campaign

Add Subscriber to Tag

Find a Campaign

Find Tag

Find or Create Campaign

Campaign Name

Segment or Tag

Preview Text

To Name

Content Type

Find or Create Subscriber

Audience

New Email

Double Opt-In

Update Existing

Replace Groups

Groups

Language Code

Tag(s)

New Lead Form Entry

Managed Account

Add Contact to Customer List

Managed Account

Message

Create Report

Managed Account

Limit

Send Offline Conversion

Double Opt Message

Managed Account

Multiple Identifier Note

Value

Currency

API Request (Beta)

Query String Parameters

Headers

Additional Request Headers

Body

Find Campaign by Name

Find or Create Customer List

Description

Message