Google Analytics 4 + Stripe

Create conversion events in Google Analytics 4 for properties when new invoices arrive in Stripe

With this setup, each new invoice in Stripe will create a conversion event in Google Analytics 4. This facilitates real-time customer behavior analysis, enabling businesses to monitor purchases, evaluate marketing strategies, and tailor customer engagement efforts. This automation presents valuable customer insights at your fingertips, empowering strategic decisions.

With this setup, each new invoice in Stripe will create a conversion event in Google Analytics 4. This facilitates real-time customer behavior analysis, enabling businesses to monitor purchases, evaluate marketing strategies, and tailor customer engagement efforts. This automation presents valuable customer insights at your fingertips, empowering strategic decisions.

  1. When this happens...
    StripeStripe
    New Invoice

    Triggers on a new invoice. You can filter based on the invoice's status. (supports line items)

    TriggerScheduled
  2. automatically do this!
    Google Analytics 4Google Analytics 4
    Create Conversion Event for a Property

    Creates a new Conversion Event for a Property.

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Stripe triggers, actions, and search

    Canceled Subscription

    Triggers when a subscription is canceled (by a subscriber or due to end of billing period).

    Trigger
    Instant
    Try It
  • Stripe triggers, actions, and search

    Failed Payment

    Triggers when a payment attempt fails.

    Trigger
    Instant
    Try It
    • Ignore payments intentsRequired

    Trigger
    Instant
    Try It
  • Stripe triggers, actions, and search

    New Dispute

    Triggers when a customer disputes a charge.

    Trigger
    Instant
    Try It
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About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.
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Related categories

  • Analytics
  • Google
stripe logo
stripe logo

About Stripe

Stripe is a developer-friendly way to accept payments online and in mobile apps. Stripe's suite of APIs powers commerce for thousands of companies of all sizes, processing billions of dollars for businesses each year.
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Related categories

  • Payment Processing