OptinMonster + Pardot

Create new Pardot prospects from new leads in OptinMonster

Streamline your lead management process with this handy workflow. Whenever a new lead emerges in OptinMonster, a corresponding prospect will be created in Pardot. This ensures you never miss a potential customer and can effortlessly track every marketing engagement. Perfectly align your lead acquisition and nurturing strategies, saving you time and increasing productivity.

Streamline your lead management process with this handy workflow. Whenever a new lead emerges in OptinMonster, a corresponding prospect will be created in Pardot. This ensures you never miss a potential customer and can effortlessly track every marketing engagement. Perfectly align your lead acquisition and nurturing strategies, saving you time and increasing productivity.

  1. When this happens...
    OptinMonsterOptinMonster
    New Lead

    Triggers when a new lead is added to a campaign.

    TriggerInstant
  2. automatically do this!
    PardotPardot
    Create Prospect

    Triggers when a new Prospect is synced to Pardot.

    ActionWrite
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Supported triggers and actions

What does this mean?
    • CampaignRequired

    • Integration Display Name

    Trigger
    Instant
    Try It
  • Pardot triggers, actions, and search

    New Prospect

    Triggers when a new Prospect is synced to Pardot.

    Trigger
    Scheduled
    Try It
  • Pardot triggers, actions, and search

    New or Updated Prospect

    Triggers when a Prospect is created or updated in Pardot.

    Trigger
    Scheduled
    Try It
    • Email AddressRequired

    • First Name

    • Last Name

    • Last Activity At

    • Salutation

    • Campaign

    • Address One

    • Address Two

    • City

    • Zip

    • State

    • Territory

    • Country

    • Website

    • Phone

    • Fax

    • Job Title

    • Department

    • Company

    • Number of Employees

    • Years in Business

    • Industry

    • Notes

    • Comments

    • Source

    • Score

    • Password

    • Account

    • Annual Revenue

    • Is Do Not Email

    • Is Reviewed

    • Is Starred

    • Is Do Not Call

    Action
    Write
  • Pardot triggers, actions, and search

    New Form Submission

    Triggers when a form is submitted.

    Trigger
    Scheduled
    Try It
    • ListRequired

    Trigger
    Scheduled
    Try It
    • ListRequired

    • ProspectRequired

    Action
    Write
    • ListRequired

    • ProspectRequired

    Action
    Write
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optinmonster logo

About OptinMonster

Powerful lead generation software that converts abandoning visitors into subscribers with dynamic marketing tools and Exit Intent® technology.
Learn moreHelp

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  • Forms & Surveys

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pardot logo
pardot logo

About Pardot

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.
Learn moreHelp

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  • Marketing Automation

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