Select the ad account this form belongs to

If you haven't created a form before, go to  [Tiktok Ads Manager](https://ads.tiktok.com/help/article?aid=10001626)  to create and publish a form first. If your test lead in the next step does not include custom form fields, try selecting a specific form in the field above.

TikTok's Lead Generation enables businesses of all sizes to create seamless interactions to reach prospects in order to convert them into potential customers.

TikTok Lead Generation

This should return a list of dictionaries of content type JSON in reverse chronological order. For example: `[{"id":1234},{"id":1235}]`

If the returned JSON is not a list and is instead an object (maybe paginated), enter the key that contains the results. Example: "results", "items", "objects", etc... (children via dot syntax supported)

Zapier deduplicates the array we see each poll against the `id` key. If the `id` key does not exist, you should specify an alternative unique key to deduplicate off of. If neither are supplied, we fallback to looking for the shortest key with `id` in it otherwise we will raise an error.

If the content fetched is XML or HTML, optionally define an xpath to extract data from the content. Will trigger whenever the content at the xpath changes!

A pipe (`|`) separated username, password combo for standard HTTP authentication.

Key, value pairs to be added as headers in all requests.

By default, Zapier gives you the entire payload of the webhook. If this is specified, Zapier will only grab the child key from the object sent to Zapier. For example, given `{"contact": {"name": "Mike"}}`, specify `contact` to only trigger on `{"name": "Mike"}`. Traverse more deeply nested children by using dot-separated syntax.

By default, Zapier gives you the entire payload of the webhook. If this is specified, Zapier will only grab the child key from the object(s) sent to Zapier. For example, given `{"contact": {"name": "Mike"}}`, add "contact" here to only return `{"name": "Mike"}`. Traverse more deeply nested children by using dot-separated syntax. Line item payloads will run your Zap for each instance of the child key.

If the content fetched is HTML, optionally define an xpath to extract data from the content. Will trigger whenever the content at the xpath changes! (Does not support XML.)

Zapier deduplicates the array we see each poll against the `id` key. If the `id` key does not exist, you should specify an alternative unique key to deduplicate off of. If neither are supplied, we fallback to looking for the shortest key with `id` in it and finally a hash of every key and value.

The HTTP method we'll use to perform the request.

Any URL with a querystring will be re-encoded properly.

If yes, request `data` below will be overridden with the raw data from the previous step (you are still responsible for headers though, like `Content-Type`). Defaults to no.

Place raw data for the request here. Could be JSON, XML, etc. Nothing is parsed for you here (including extra line breaks or spaces -- everything is sent verbatim). You probably need to define a header below corresponding to your data `Content-Type`. Reminder: data provided in this field is completely ignored if you chose "yes" to pass-through.

By default we convert fields with double underscores into nested dictionaries. Select no here to turn this behavior off.

We recommend *not* putting any query string arguments in the URL (use "Query String Params" below).

These params will be URL-encoded and appended to the URL when making the request. *Note:* If you specify nothing for this field, **we will automatically encode and include every field** from the previous step in the query string. If you don't want this, use the "Custom Request" action.

If "yes", this dumps the results directly to a key (set below) as JSON. If "no", we simulate a form.

Pay special attention to the proper mapping of the data below.

These are key-value pairs that will form the data portion of the request. If you leave these empty, all fields from the previous step will be used. If you want to send your own raw JSON or form-encoded values here, please use the **Custom Request** action instead.

Wraps the request in an array if that is something the service requires.

A file object to be attached to the request. The request will automatically be converted to `multipart/form-data`, with the above payload type defining the sub content-type for the data being passed.

Webhooks simply POST data (or JSON) to a specific URL every time we see something new. Webhooks can also accept data (or JSON) to kick off a workflow in Zapier.

Webhooks by Zapier

TikTok Lead Generation allows you to collect customer information from your ads on TikTok. This integration will let you capture and react to leads with Webhooks by Zapier as soon as someone engages with your brand on TikTok.

TikTok Lead Generation + Webhooks by Zapier

Send custom request webhooks from new TikTok Lead Generation leads

New Lead

Form ID

Catch Raw Hook

Custom Request

Data Pass-Through?

Data

Unflatten

Basic Auth

Headers

POST

Payload Type

Data

Wrap Request In Array

File

Unflatten

Basic Auth

Headers

Retrieve Poll

Key

Deduplication Key

Xpath

Basic Auth

Headers

Catch Hook

Pick off a Child Key

GET

Query String Params

Send As JSON

JSON key

Unflatten

Basic Auth

Headers

PUT

Payload Type

Data

Wrap Request In Array

File

Unflatten

Basic Auth

Headers

About TikTok Lead Generation

Related categories

About Webhooks by Zapier

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