Automation inspiration
4 min readHow to automatically enrich your lead data for better personalization
By Ellie Huizenga · March 15, 2023
![A cog with a heart, dollar sign, smiley face, and star surrounding it, representing a CRM.](https://images.ctfassets.net/lzny33ho1g45/iT5hoxT44QAx8fu1qS76M/04aa0e04ebf864e76ebf7e02f928c90b/enrich-lead-data-00-hero.jpg?w=1520&fm=jpg&q=31&fit=thumb&h=760)
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![A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'](https://res.cloudinary.com/zapier-media/image/upload/f_auto/q_auto/v1667941775/Blog/Generic/backgroundArtwork.png)