New integration: Find the right leads at the right time with Google's lead form extensions

Hannah Herman
Hannah Herman / July 20, 2020

Google's lead form extensions encourage people to connect with your brand through Google-hosted contact forms that open from your ad on Search or YouTube. People interested in your business or service can engage with you by filling out the form—if they're logged into a Google account, the form will pre-fill for them—which helps you collect leads more efficiently.

And now Google's lead form extensions connect with Zapier, making it easier than ever to automate your ads and conversions. Connect lead form extensions with 2,000+ other apps, like Salesforce, HubSpot, and Mailchimp. Zapier can automatically trigger workflows in other apps whenever there's a new lead from Google’s lead form extensions.

Here are just a few ways to make the most of Google's lead form extensions and Zapier.

Add new leads to an email nurture campaign

  • Add new leads to your CRM as contacts
  • Get notifications whenever there's a new lead

How to automate Google's lead form extensions with Zapier

  1. Create a lead form extension and make sure you have a Zapier account.

  2. Try some pre-made integrations for Google's lead form extensions, and learn more about how Google’s lead form extensions work with Zapier.

  3. Or log in and build a custom workflow with Google’s lead form extensions and Zapier.