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How Zapier works

Zapier makes it easy to integrate Facebook Lead Ads with Bitrix24 CRM - no code necessary. See how you can get setup in minutes.

Select a trigger from Facebook Lead Ads

A trigger is an event that starts your Zap and runs the workflow. For example, with Facebook Lead Ads, a trigger could be "New Lead."
A trigger is the event that kicks off your automated workflow.

Setup an action from Bitrix24 CRM

An action is what takes place after the automation is triggered. For example, with Bitrix24 CRM, the action could be "Company Action."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Facebook Lead Ads to Bitrix24 CRM

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Facebook Lead Ads to Bitrix24 CRM integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Facebook Lead Ads + Bitrix24 CRM integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Lead Ads and Bitrix24 CRM

How can I set up the integration between Facebook Lead Ads and Bitrix24 CRM?

We can set up the integration by using a tool that connects Facebook Lead Ads with Bitrix24 CRM. This involves configuring triggers from Facebook when a new lead is captured and creating corresponding actions in Bitrix24 such as adding or updating contact information.

What triggers and actions are available for integrating Facebook Lead Ads with Bitrix24?

The primary trigger available is capturing a new lead from Facebook Lead Ads. Actions in Bitrix24 CRM can include creating a new contact, updating existing contact details, or adding the lead to a specific campaign group.

Is it possible to integrate custom fields from Facebook Lead Ads into Bitrix24 CRM?

Yes, custom fields from your Facebook Lead Ads can be mapped into corresponding fields within your Bitrix24 CRM. Ensure these fields are pre-configured in Bitrix24 so they align properly when data is transferred.

What should I do if leads do not appear in my Bitrix24 after setting up the integration?

If leads aren't appearing in Bitrix24 after integrating, first check that the trigger conditions in your integration setup are correctly configured. Ensure that your lead ad form on Facebook is actively collecting data and matches what you have mapped to pull into Bitrix24.

Can I automate follow-up tasks using this integration?

Absolutely, once leads from Facebook enter your Bitrix24 CRM via integration, follow-up tasks such as sending emails or assigning sales reps can be automated based on specific criteria you define within your action settings.

How frequently does data sync between Facebook Lead Ads and Bitrix24?

The sync frequency often depends on the settings specified during setup; however, many integrations allow near real-time syncing whenever a new lead is submitted through Facebook Lead Ads.

Can I filter which leads get transferred to my CRM?

Yes, you can configure filters during the setup process to ensure only specific leads meeting certain criteria are transferred from Facebook Lead Ads into your Bitrix24 CRM.

Connect Facebook Lead Ads and Bitrix24 CRM to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Page
      Required
    • Form
    • FBLA_copy
    Trigger
    Instant
    Try It
    • Event
      Required
    Trigger
    Instant
    Try It
    • Event
      Required
    Trigger
    Instant
    Try It
    • Event
      Required
    • Entity Type Id
      Required
    Trigger
    Instant
    Try It
    • Event
      Required
    Trigger
    Instant
    Try It
    • Event
      Required
    Trigger
    Instant
    Try It
    • Event
      Required
    Trigger
    Instant
    Try It
    • Autoload fields
    • Action
      Required
    Action
    Write

Learn how to automate Facebook Lead Ads on the Zapier blog

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About Facebook Lead Ads
Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.
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