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How Zapier works

Zapier makes it easy to integrate Manychat with Facebook Conversions - no code necessary. See how you can get setup in minutes.

Select a trigger from Manychat

A trigger is an event that starts your Zap and runs the workflow. For example, with Manychat, a trigger could be "Chat Opened."
A trigger is the event that kicks off your automated workflow.

Setup an action from Facebook Conversions

An action is what takes place after the automation is triggered. For example, with Facebook Conversions, the action could be "Send Funnel Event."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Manychat to Facebook Conversions

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Manychat to Facebook Conversions integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Manychat + Facebook Conversions integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Manychat and Facebook Conversions

How do I set up a Manychat trigger to start a flow when a Facebook Conversion occurs?

To set up a Manychat trigger for this, navigate to Automation in your Manychat dashboard, then create a new Trigger. Choose 'Facebook Conversion' as your event type. This will require linking your Facebook account. Once you've completed those steps, you can configure the flow to start when that particular conversion event is detected.

Do I need a Facebook Developer account to integrate Manychat with Facebook Conversions?

Yes, you'll need access to a Facebook Developer account. This is necessary to generate the required App ID and Secret as part of the setup process for integrating with Facebook Conversions. Ensure that the app is linked properly with your business assets on Facebook.

What types of actions can I perform in Manychat based on Facebook Conversion events?

Upon detecting specific conversions, you can trigger various actions within Manychat such as sending follow-up messages, tagging subscribers, or initiating specific bot flows tailored to the action taken by users. These actions can help maintain engagement or provide further information based on the touchpoints with your brand.

Can conversion data from Facebook impact my existing flows in Manychat?

Absolutely. By leveraging conversion data, you can tailor existing flows to better meet user needs based on their interactions tracked via conversions. For example, tailoring messages for those who complete purchases versus cart abandoners.

Is there any troubleshooting guidance if conversions are not triggering flows in Manychat?

First, ensure that both accounts are properly linked and permissions granted. Check if the correct conversion events are selected in both platforms and ensure that they match exactly what’s being sent from Facebook Ads Manager. Lastly, ensure there are no filtering rules that could prevent triggers from executing.

How do we handle privacy concerns regarding user data when integrating these platforms?

Our integration complies with privacy regulations by ensuring data sharing is done securely between platforms. It's important for users also to adhere strictly to privacy laws applicable in their region and ensure transparency about how user data will be used during this integration.

What exact permissions are needed for the integration between Manychat and Facebook Conversions?

You'll need permissions related to managing ads and accessing visitor actions on your connected pages/accounts. Ensure all necessary permissions are granted and authenticated during setup so triggers function correctly without hiccup.

Connect Manychat and Facebook Conversions to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Manychat triggers, actions, and search
    Chat Opened

    Triggers when a chat is opened with a user.

    Trigger
    Instant
    Try It
  • Manychat triggers, actions, and search
    New Order Paid

    Triggers when a user has purchased an order.

    Trigger
    Instant
    Try It
    • Custom Field
      Required
    Trigger
    Instant
    Try It
    • User
      Required
    • Tag
      Required
    Action
    Write
    • Event
      Required
    Trigger
    Instant
    Try It
  • Manychat triggers, actions, and search
    New Subscriber

    Triggers when a user subscribes to your page.

    Trigger
    Instant
    Try It
    • Tag
      Required
    Trigger
    Instant
    Try It
    • First Name
    • Last Name
    • Phone
    • WhatsApp Phone
    • Email
    • Gender
    • Has_opt_in_sms
    • Has_opt_in_email
    • Consent_phrase
    Action
    Write

Learn how to automate Manychat on the Zapier blog

Learn how to automate Facebook Conversions on the Zapier blog

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About Manychat
Manychat is an all-in-one Messenger Marketing platform. Create your Facebook Messenger bot for marketing, sales and support with our simple drag'n'drop builder. Effectively promote with built-in tools for growing audience. Start today – it's easy and free.
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    About Facebook Conversions
    Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
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