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Quickly connect Gravity Forms to Marketo with a Zapier template.
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Zapier makes it easy to integrate Gravity Forms with Marketo - no code necessary. See how you can get setup in minutes.
Select a trigger from Gravity Forms
Setup an action from Marketo
That’s it! You just connected Gravity Forms to Marketo
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Frequently Asked Questions about Gravity Forms + Marketo integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Gravity Forms and Marketo
How do I start the integration process between Gravity Forms and Marketo?
First, ensure that both Gravity Forms and Marketo are set up and accessible. Begin by creating a new Zap in your Zapier account. Choose Gravity Forms as the trigger app and select the specific form that will initiate the action. Then, set Marketo as the action app to complete the integration setup.
What kind of data can be transferred from Gravity Forms to Marketo?
You can transfer various types of data such as contact information, survey responses, or any custom fields from submissions in Gravity Forms directly to Marketo. By mapping fields correctly during setup, all relevant data transfers over seamlessly when triggered by a new form submission.
Can I automate email campaigns in Marketo using Gravity Forms submissions?
Yes, you can automate email campaigns. When a new entry is submitted through Gravity Forms, it can trigger specific campaigns or workflows in Marketo. Ensure your automation workflows are predefined in Marketo so they activate upon receiving new information via our integration.
Are there any prerequisites for connecting Gravity Forms with Marketo via Zapier?
Before integrating, ensure you have administrator access to both platforms. In Gravity Forms, you’ll need to use a plugin like Zapier Add-On for integration purposes. In Marketo, you should have access to create API tokens to facilitate secure communication between platforms.
How do I handle errors or issues during data transfer between these platforms?
In case of errors during data transfer, check our detailed logs accessible through your Zapier dashboard. Often, issues stem from incorrect field mapping or authentication problems with connected apps which can usually be resolved by reviewing each step within the associated Zap configuration.
What specific triggers and actions does this integration support?
This integration supports triggers such as 'New Form Submission' in Gravity Forms and actions like 'Create/Update Lead' in Marketo. This means whenever there's a new entry on your form, we automatically pass this information along to update your leads database.
How often does data sync take place once integrated?
Our platform operates in real-time; thus, every new submission made through Gravity Forms triggers an immediate sync with Marketo within seconds—providing near-instantaneous updates without having to manually refresh databases.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- FormRequired
- Use Admin Field Labels?
Try ItTriggerInstant- FormRequired
ActionWrite- List
- Additional Fields
Try ItTriggerPolling- Zap_id
- Program ContextRequired
- Campaign ContextRequired
- Program ContextRequired
- Program Member ContextRequired
Try ItTriggerInstant
- FormRequired
ActionWrite- New Program
Triggers when a new program is created.
Try ItTriggerPolling - List
- Additional Fields
Try ItTriggerPolling