Integrate HubSpot with SendGrid to automate your work

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2. Choose an Action
The event an automation performs after it's triggered
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Select a trigger from HubSpot

A trigger is an event that starts your Zap and runs the workflow. For example, with HubSpot, a trigger could be "New Company."
A trigger is the event that kicks off your automated workflow.

Setup an action from SendGrid

An action is what takes place after the automation is triggered. For example, with SendGrid, the action could be "Send Email."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected HubSpot to SendGrid

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Triggers and actions are the main components of every automated workflow.

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Make work flow with AI

Level up your HubSpot to SendGrid integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about HubSpot + SendGrid integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and SendGrid

Can I sync my HubSpot contacts with SendGrid automatically?

Yes, you can automatically sync your HubSpot contacts with SendGrid using our integration platform. You can set up a trigger, such as 'New Contact in HubSpot,' which will then perform an action like 'Add Subscriber in SendGrid.' This ensures your email lists are always up to date.

How do I set up an email marketing campaign using HubSpot and SendGrid?

To set up an email marketing campaign, you can create triggers and actions between HubSpot and SendGrid. For instance, when a contact is added to a particular list in HubSpot, it can trigger an email campaign in SendGrid. This seamless integration allows for efficient management of your campaigns across both platforms.

Is it possible to track email opens and clicks from SendGrid within HubSpot?

Yes, you can track email opens and clicks from SendGrid within HubSpot. By configuring specific actions like 'Track Email Opens' or 'Track Clicks' after sending an email from SendGrid, the data can be updated back into your HubSpot records, allowing for comprehensive tracking analytics.

What triggers should I use to update SendGrid when there are changes in HubSpot contacts?

You might use triggers such as 'Contact Updated' or 'Contact Property Changed' in HubSpot. These triggers can prompt actions like updating the subscriber's information or segmenting them into different lists on SendGrid, ensuring that your data remains synchronized across both platforms.

Can we automate welcome emails via the integration of HubSpot with SendGrid?

Absolutely! You can automate welcome emails by setting a trigger for when a new contact is added in HubSpot. This trigger can initiate an action to send a pre-defined welcome email through SendGrid, allowing new users to be greeted promptly without manual intervention.

How does the integration handle unsubscribes from either platform?

When someone unsubscribes from emails on either platform, triggers like 'Unsubscribe Event' on SendGrid or similar events on HubSpot ensure that the unsubscribe status is communicated across both systems. This helps maintain an accurate and up-to-date unsubscribe list.

What happens if there is a delay in triggering actions between HubSpot and SendGrid?

If there's any delay in triggering actions between the two platforms, our system queues the action commands and processes them as soon as possible. We ensure that no data gets lost during delays and all intended actions are executed once connectivity stabilizes.

Connect HubSpot and SendGrid to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Connect HubSpot and SendGrid to unlock the power of automation

With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Note
    • Additional properties to retrieve
    Trigger
    Scheduled
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Scheduled
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    • Note
    • Additional properties to retrieve
    Trigger
    Scheduled
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    • Property Name
      Required
    Trigger
    Instant
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Scheduled
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Scheduled
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Scheduled
    Try It
    • Event Type
    Trigger
    Scheduled
    Try It

Learn how to automate HubSpot on the Zapier blog

Learn how to automate SendGrid on the Zapier blog

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About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
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    About SendGrid
    SendGrid's cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems
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