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How Zapier works

Zapier makes it easy to integrate Magento with Mailchimp Transactional - no code necessary. See how you can get setup in minutes.

Select a trigger from Magento

A trigger is an event that starts your Zap and runs the workflow. For example, with Magento, a trigger could be "New Customer."
A trigger is the event that kicks off your automated workflow.

Setup an action from Mailchimp Transactional

An action is what takes place after the automation is triggered. For example, with Mailchimp Transactional, the action could be "Send Email."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Magento to Mailchimp Transactional

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Magento to Mailchimp Transactional integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
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Connect Magento and Mailchimp Transactional to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Magento triggers, actions, and search
    New Customer

    Triggers when Magento gets a new customer.

    Trigger
    Scheduled
    Try It
  • Magento triggers, actions, and search
    New Order

    Triggers when Magento gets a new order.

    Trigger
    Scheduled
    Try It
    • Email
      Required
    • First Name
    • Last Name
    • Password
    • Website ID
      Required
    • Store View
      Required
    • Group ID
    • Prefix
    • Suffix
    • Date Of Birth
    • Tax or VAT number
    • Gender
    • Middle Name
    Action
    Write
    • Order Increment ID
      Required
    • Order comment
    • Email
      Required
    • Optionally, include comments in email
    • Order Item ID
      Required
    • Quantity
    Action
    Write

Learn how to automate Magento on the Zapier blog

Learn how to automate Mailchimp Transactional on the Zapier blog

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About Magento
Magento is the premier open source e-commerce app used by millions of customers each and every day.
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    About Mailchimp Transactional
    Mailchimp Transactional is simple, powerful transactional email.
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