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Select a trigger from HubSpot

A trigger is an event that starts your Zap and runs the workflow. For example, with HubSpot, a trigger could be "New Company."
A trigger is the event that kicks off your automated workflow.

Setup an action from Mattermost

An action is what takes place after the automation is triggered. For example, with Mattermost, the action could be "Post Message."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected HubSpot to Mattermost

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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Make work flow with AI

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Frequently Asked Questions about HubSpot + Mattermost integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Mattermost

How do I begin integrating HubSpot with Mattermost?

To start integrating HubSpot with Mattermost, you'll need to set up a trigger in HubSpot, such as a new contact or deal creation, and then connect it to an action in Mattermost, like sending a notification to a channel. We offer detailed guides on setting these triggers and actions.

What kind of triggers are available for the HubSpot-Mattermost integration?

When integrating with HubSpot, you can use triggers like new contacts, updated deals, or form submissions. These can be linked to Mattermost actions such as sending messages or updating channels automatically.

Can I customize the notifications sent from HubSpot to Mattermost?

Yes, you can customize the content of notifications that are sent from HubSpot to Mattermost. When setting up your action in our interface, you have the option to format messages based on specific fields and criteria from your HubSpot trigger.

Does the integration support two-way updates between HubSpot and Mattermost?

Our current integration primarily supports one-way communication from HubSpot triggers to actions in Mattermost. However, you can create multiple workflows that simulate two-way communication by setting up corresponding triggers and actions separately.

Are there logs available for tracking activities between HubSpot and Mattermost?

Yes, activity logs are available within our platform. These logs help review every executed trigger and action between HubSpot and Mattermost so you can track performance over time.

What are some common use cases for integrating HubSpot with Mattermost?

Common use cases include sending alert notifications for new deals or leads created in HubSpot directly into specific channels on Mattermost. You might also automate task updates or team reminders based on activity within your CRM.

Is it possible to delay actions after a trigger when using this integration?

Yes, when creating workflows between HubSpot and Mattermost, you can set delays after specific triggers before executing an action. This feature is useful for timing communications appropriately within your team’s workflow.

Connect HubSpot and Mattermost to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

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    • Property Name
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    Instant
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    • Event Type
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Learn how to automate HubSpot on the Zapier blog

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About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
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