Skip to content

Connect Stripe and Facebook Conversions to unlock the power of automation

  • No credit card required
  • Free forever for core features
  • 14-day trial for premium features and apps
Choose a Trigger
Choose an Action
Google Logo Start with Google for free

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Stripe with Facebook Conversions - no code necessary. See how you can get setup in minutes.

Select a trigger from Stripe

A trigger is an event that starts your Zap and runs the workflow. For example, with Stripe, a trigger could be "Canceled Subscription."
A trigger is the event that kicks off your automated workflow.

Setup an action from Facebook Conversions

An action is what takes place after the automation is triggered. For example, with Facebook Conversions, the action could be "Send Funnel Event."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Stripe to Facebook Conversions

With Zapier, it’s never been easier to connect your apps together and automate your most tedious work. Save hours every month.
Triggers and actions are the main components of every automated workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024
G2 Badge - Best Results - Winter 2024
G2 Badge - Most Implementable - Winter 2024
G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Stripe to Facebook Conversions integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Stripe + Facebook Conversions integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Stripe and Facebook Conversions

How do I integrate Stripe with Facebook Conversions?

To integrate Stripe with Facebook Conversions, you can use automation tools like Zapier to connect both platforms. You need to set up a trigger in Stripe, such as a 'New Payment' or 'Updated Subscription,' and then create an action in Facebook Conversions to track this event.

Can I trigger Facebook Conversion events from specific Stripe transactions?

Yes, you can trigger specific Facebook Conversion events based on particular Stripe transactions by defining triggers such as 'New Charge' or 'Refund.' These triggers can then be connected to actions in your Facebook Conversion account.

What are common triggers for integrating Stripe payments into Facebook Conversions?

Common triggers for this integration include 'New Customer,' 'Successful Payment,' 'Payment Failure,' and 'Subscription Update' from your Stripe account. These triggers initiate actions within your Facebook Conversions settings.

Is it possible to track subscription updates from Stripe in my Facebook account?

Yes, tracking subscription updates is possible. By setting the 'Subscription Updated' trigger in Stripe, you can send these details to log as conversion events within your Facebook account.

Do I need coding skills to integrate Stripe with Facebook Conversions?

No coding skills are required if you're using an integration platform like Zapier. Our platform allows you to drag and drop triggers and actions between Stripe and Facebook, making the process seamless without any need for programming knowledge.

How often are conversion events updated when using the integration between Stripe and Facebook Conversions?

The frequency of updates depends on the configuration of the integration. Typically, conversion events are updated in real-time or near real-time as soon as the triggering event happens on Stripe.

What kind of data from Stripe transactions can be sent to Facebook Conversions?

You can send various data points including transaction amount, customer information, payment status, and more from each transaction processed by Stripe to create detailed conversion events in your Facebook analytics.

Connect Stripe and Facebook Conversions to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Stripe triggers, actions, and search
    Canceled Subscription

    Triggers when a subscription is canceled (by a subscriber or due to end of billing period).

    Trigger
    Instant
    Try It
    • Ignore payments intents
      Required
    Trigger
    Instant
    Try It
  • Stripe triggers, actions, and search
    Checkout Session Completed

    Triggers when a checkout session is completed.

    Trigger
    Instant
    Try It
  • Stripe triggers, actions, and search
    Invoice Payment Failed

    Triggers when an invoice payment fails.

    Trigger
    Instant
    Try It
  • Stripe triggers, actions, and search
    New Subscription

    Triggers when a customer is signed up for a new plan.

    Trigger
    Instant
    Try It

Learn how to automate Stripe on the Zapier blog

Learn how to automate Facebook Conversions on the Zapier blog

stripe logo
About Stripe
Stripe is a developer-friendly way to accept payments online and in mobile apps. Stripe's suite of APIs powers commerce for thousands of companies of all sizes, processing billions of dollars for businesses each year.
Learn moreLearn moreHelpHelp
Related categories
facebook-conversions logo
About Facebook Conversions
Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
Related categories

Connect Stripe to Facebook Conversions on the world's largest no-code automation platform

Google Logo Sign up with Google