Hsing Tseng

Hsing is a former journalist turned B2B SaaS content marketer who loves demystifying software with a narrative flair. Off-duty, she tinkers with custom mechanical keyboards and plays with her dog, Zagreus. Find her at hsingtseng.com

Hsing Tseng

Hsing's articles

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More from Hsing

Automation inspiration

5 ways to automate Perspective with Zapier

By connecting Perspective to all the apps you use, you can turn your funnel of leads into an automatic lead management machine. Here's how.

By Hsing Tseng

2 min read

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App tips

Google AI Overviews: 4 early learnings from generative AI in Google Search

I spent a mind-scrambling amount of time Googling things to get AI Overviews, did a bunch of research, and reached out to a few experts in the field to get their takes on Google's AI Overviews. Based on all that, here's what I learned.

By Hsing Tseng

8 min read

App comparisons

Smartsheet vs. Asana: Which project management app should you use? [2024]

Comparing Asana and Smartsheet? In this article, I explore how the two stack up in terms of collaboration, automation, ease of use, reporting, and AI, so you can pick the tool that's right for you.

By Hsing Tseng

4 min read

App comparisons

Smartsheet vs. Excel: Which should you use? [2024]

Debating between Smartsheet vs. Excel? Here are the key differences I noticed in my testing, so you can decide which one is right for you.

By Hsing Tseng

6 min read


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