App comparisons

I've used MailerLite for years and have tested ConvertKit extensively. In this article, I'll break down the pros and cons of each platform to help you decide which is best for you.

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MailerLite vs. Kit (formerly ConvertKit): Which is best? [2025]

I spent time playing around with each tool, and here, I'll compare Asana vs. Basecamp based on my experiences using them. 

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Asana vs. Basecamp: Which project management tool should you use? [2025]

If you're deciding between Asana and Airtable, hopefully my insights can help you determine which one makes the most sense for you and your team.

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Airtable vs. Asana: Which app is right for you? [2025]

Asana and ClickUp are both popular project management software apps for good reason. Here's how they stack up.

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ClickUp vs. Asana: Which project management software should you use? [2025]

To help us manage our daily tasks, deadlines, and projects, we have the luxury of turning to project management software rather than Post-it Notes or endless email threads.

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Asana vs. monday: Which project management software is best? [2025]

As you dive in, think about what you really want in a task management app. It's all up to you and the complexities (or simplicities) you're looking for.

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Asana vs. Todoist: Which task management app should you choose? [2025]

Whether you're a fan of simplicity or uber-customization, there's a lot to unpack here. Let's get into it and find out which one is right for your team.

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Trello vs. monday: Which should you use for project management? [2025]

I spent time tinkering with both of these apps, and here, I'll walk you through the differences—and how to know which one is right for you.

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Airtable vs. Trello: Which should you use? [2025]

Comparing Trello vs. Todoist is a bit like comparing apples to oranges: they're different apps for different uses, both stellar at what they do best.

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Trello vs. Todoist: Which should you use? [2025]

Marketing tips

You got the lead, but if you blow your welcome email, good luck getting that person's interest back. On the other hand, if you absolutely nail it, you might have not just a loyal customer, but a loyal customer who'll spread the word about your business.

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9 welcome email templates for different business types

I spent a lot of time exploring each app, comparing their strengths and weaknesses, and here, I'll lay out the main differences between Klaviyo and Mailchimp—so you can choose the best tool for you.

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Klaviyo vs. Mailchimp: Which email marketing app is best for you? [2025]

Business tips

Two-sided marketplaces are everywhere now, and it makes sense: they efficiently match supply to demand (and vice versa) and are a win-win-win for suppliers, customers, and the marketplace itself.

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What is a two-sided marketplace? 

App tips

Here's a quick guide to using Google Chat—and the best hidden tips I've found to make Chat a productive place to discuss your work and push projects forward.

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Everything you need to know about Google Chat

In this article, I'll explain who Business Manager is for, how to set it up, and how to use it (along with Ads Manager) to create your first ad campaign.

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How to use Meta's Facebook Business Manager [2024]

Reddit can be a gold mine for brands, but it can also be absolutely brutal if you dive in without learning the ropes. 

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Reddit marketing: How to get it right (and wrong)

We tested Framer and Webflow, and here's how they compare head-to-head on features, cost, ease of use, integrations, and more. Read the showdown.

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Framer vs. Webflow: Which website builder should you use? [2024]

In this comprehensive TikTok Ads guide, I'll share everything you need to know to get started, including ad formats, best practices, and optimization.

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A complete guide to TikTok Ads

In this article, I'll explain the pros and cons of Wix and Squarespace so you can decide which makes sense for you.

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Wix vs. Squarespace: Which website builder is best? [2024]

Claude brings a sorely needed focus on AI safety to an increasingly crowded marketplace of LLMs. Here's why it matters.

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Claude 3.5: What you need to know about Anthropic's AI models and chatbot

When OpenAI released the first iteration of ChatGPT in late 2022, it quickly became the fastest-growing app ever, amassing over one hundred million users in its first two months.

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Claude vs. ChatGPT: What's the difference? [2024]

I've used Google Chat and Slack extensively and tested both to compare their strengths and limitations.

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Google Chat vs. Slack: Which is right for your business? [2024]

If you're looking for a David-and-Goliath story in the world of email marketing, tinyEmail-and-Klaviyo might be as close as you'll get.

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Klaviyo vs. tinyEmail: Which is best? [2024]

To test the latest in AI chatbot tech, I used Chatbase to create my own chatbot. In this article, I'll share the process and explain how you can create one, too.

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How to use Chatbase to build an AI chatbot

Whether you're building a presentation or creating graphics for your next social campaign, use Canva's AI tools to create, edit, and enhance your designs.

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Canva AI: How to use Canva AI tools to enhance your designs

To better understand Feathery's no-code form capabilities, I spent time testing it. In this article, I'll walk you through what it looks like to spin up no-code forms using Feathery.

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How to use Feathery for better no-code forms and workflows

To test out the latest in no-code data scraping technology, I used Browse AI to create my own data scraping robot. Here's what I found.

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How to use Browse AI to scrape data from any website

Explore effective native advertising examples and learn how they can enhance your brand's visibility and engagement.

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11 native advertising examples to learn from

Jotform and Typeform are both heavy hitters, and if you're deciding between the two, this article is for you.

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Jotform vs. Typeform: Which is the best form builder? [2024]

From Facebook ads to billboards, these testimonial advertising examples show all the forms testimonial advertising can take.

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17 testimonial advertising examples to inspire your next campaign

 I'll walk you through what makes Adobe Firefly different from other AI tools, highlight its capabilities, and help you decide if you should consider using Firefly over the slew of other art generators out there.

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Adobe Firefly: What are Adobe's new AI features?

In this article, I'll walk you through six examples of real-world businesses using DALL-E in their day-to-day operations.

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7 examples of real businesses using DALL·E for visual content

I've used Calendly for years, and recently tested Microsoft Bookings to compare the two products head-to-head. In this article, I'll help you sort out which option makes sense for you.

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Microsoft Bookings vs Calendly: Which is the best meeting scheduler? [2024]

I'm a long-time Calendly user, and recently spent time in TidyCal to compare the strengths of each tool. Here, I'll guide you through how to decide which is best for you.

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TidyCal vs. Calendly: Which meeting scheduler is best? [2024]

I spent time using ActiveCampaign and tinyEmail to see how they stacked up. In this article, I'll walk you through the capabilities of each tool to help you understand which one makes sense for you.

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ActiveCampaign vs. tinyEmail: Which email marketing tool is best? [2024]

Both ActiveCampaign and ConvertKit excel at different purposes. For this article, I explored the latest features of both apps to compare them head-to-head. Here's what I found.

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ConvertKit vs. ActiveCampaign: Which should you use? [2024]

Here's the step-by-step process for sending a Mailchimp test email, along with an introduction to Mailchimp's Inbox Preview tool.

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How to send a test email in Mailchimp

Here, we'll break down how lead scoring works, highlight tools that make it more efficient, and explain how to get started so you can save your sales team's time and boost revenue.

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What is lead scoring—and how do you get started?

While most people won't be fooled into thinking these avatars are real humans, Synthesia's versatility and usefulness for business use still managed to surprise me.

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Synthesia AI: A deep dive into using Synthesia to generate AI videos

In this article, I'll walk you through the pros and cons of each platform to help you decide which is best for you.

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MailerLite vs. ActiveCampaign: Which is right for you? [2024]

I created campaigns in both MailerLite and Mailchimp to compare the design, ease of use, automation, analytics, and latest AI features of both. Here's what I found.

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MailerLite vs. Mailchimp: Which email marketing platform is best? [2024]

App tutorials

Email automation lets you send personalized, targeted messages to your audience based on a specific event or timed workflow.

How to create an automated email campaign in Mailchimp

In this hands-on review, I'll explain what differentiates MailerLite, share the features that elevate it over competitors, and help you navigate whether it's the right email marketing software for you.

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MailerLite review: How does it stack up?

While Adobe Express has been around for years, the integration of generative AI is breathing new life into this software.

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Boost your design productivity with Adobe Express AI

Learn how to use Palette, an AI tool, to colorize photos, turning them from black-and-white into a realistic colors for any old photo.

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How to colorize photos with Palette AI

Here, I'll walk you through what it's like to set up an AI-powered workspace with Mem, the features that stood out most to me, and whether it's worth trying out for yourself.

Ryan Kane

Ryan's articles

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